Like many shoppers, I want to know what I'm getting myself into before buying. So I scan every label, even the ones that make
you cringe, like the nutrition information on Hostess Ding Dongs. Unfortunately, sometimes labels can fake you out. For example,
"reduced fat" versions of some popular snacks might seem like great diet-friendly treats. But we found that they're hardly
calorie-savers. And don't get me started about fast food! But there are some healthier choices available from fast-food chains,
and we've
picked a few right here.
Labels can throw you at the cosmetics counter, too. Ingredient lists on perfumes, nail polishes, and other beauty products
are usually a jumble of unpronounceable chemicals. When we asked our scientists to figure out what's really in some of those
bottles, they made a surprising discovery. The fact is, labels don't always tell the whole story. Sometimes they leave out
important details, as you'll read in our special report
What you should know about chemicals in your cosmetics.
At ShopSmart, we don't just read labels, we check out their claims thoroughly. And because we don't have to worry about upsetting
advertisers (ShopSmart doesn't take ads), we tell you what you need to know--not just what the manufacturers want you to know.
Understanding the truth behind labels can save time, money, and even your health. So read on, and don't let the labels fool
you!
Lisa Lee Freeman
Editor-in-Chief
P.S. Would love to hear what you think.
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