The Soul lives in that increasingly gray area between hatchbacks and SUVs. A boxy, upright design gives it abundant interior space and super-easy access. You sit up high in chairlike seats, surrounded by an ample glass area for good visibility. Overall, it feels like driving a small SUV, but one that's lower to the ground. But unlike a true SUV, the Soul is available only with front-wheel drive.

Overall Owner Satisfaction

Consumer Reports’ Annual Owner Satisfaction Survey can improve the chances of finding a compatible car match. How? Our survey data reveals whether, all things considered, owners would buy the same car again. The answer to that question is what determines our owner-satisfaction rating, which is a powerful piece of intel because it predicts how well a particular model will satisfy other owners.

Overall Owner Satisfaction

Owner Satisfaction with:

Driving Experience

Includes acceleration and handling

What Owners Say

"It is easy to handle, will accelerate smoothly and slowly enough to have mileage in the 28-35 mpg range IN TOWN. Breaking is gentle and smooth. When faster acceleration is needed, there is an automatic shift to a passing gear. It is very stable, too, on wet roads and in high winds."

Jack P., MS (2017 Kia Soul)

"The reviews I have read were mediocre but we have found it very fun to Drive and it handles very well. We bought this car for our teenager and she loves it."

Bob L., NC (2017 Kia Soul)

"The acceleration is much better in the "Sport" mode; however, I wish the made the vehicle with turbo a turbo charge or 6 cylinder option."

William U., TX (2017 Kia Soul)

"Wish had more power or acceleleration"

Anonymous, CA (2017 Kia Soul)

"Flexible system"

Anonymous, ON (2017 Kia Soul)

"the ride is smooth and quick.a pleasure to drive. the charging of the batteries is painless. I wish for running lights. I wish for turn signal reminder, I wish the backup beeper was louder. i would like a better navigation system"

Anonymous, NY (2017 Kia Soul)

"Acceleration not as powerful as the Sportage, but definitely good enough for highway and neighborhood driving in Hawaii. We do have mountain roads, e.g., the famous "Road to Hana". Both Kias do exceptionally well taking the curves."

Anonymous, HI (2017 Kia Soul)

"The only complaint that I don't like with the Kia Soul is the instrument panel (electronic indicators for info are in Red which is very bad for drivers who are color blind.)"

Avery S., GA (2017 Kia Soul)

"It lacks an pick up and has left me in front of many 18 wheel trucks trying to eat me. To save my life I have to step hard on the gas and the car whines and doesn’t move that much faster"

Jeffrey P., FL (2017 Kia Soul)

"The vehicle handles and drives great"

Richard S., PA (2017 Kia Soul)

"Plenty of room & the back seats go down. Very small trunk area but it’s fine for my needs."

Judy S., KY (2017 Kia Soul)

"Turbo engine has nice acceleration."

J P., UT (2017 Kia Soul)

"Need to use sport mode to get decent acceleration. Could use a better braking system; it's current system is a bit slow to respond. The car takes corners well and its short wheel-base make for quick steering response."

Anonymous, AK (2017 Kia Soul)

"has enough acceleration for it to be comfortable ."

James M., NY (2017 Kia Soul)

"This is the turbo version, with 200 horsepower in a low-3000s-pound car, and a dual clutch automatic transmission. It looks like an econobox, but accelerates very quickly."

Larry M., TX (2017 Kia Soul)

"Car has 3 driving modes: regular, sport and Econ. Acceleration is clunky in all 3, and can be somewhat unpredictable."

Anonymous, FL (2017 Kia Soul)

"if i put wrong grade of gas i get a severe hesitation when accelerating. can be dangerous when you don’t get the punch that you thought you were going to get. otherwise - right gas, great acceleration."

Anonymous, CO (2017 Kia Soul)

"It accelerates briskly from a start which makes it a snappy car for in-town driving. It handles well and with the battery under the car, the center of gravity is low so it is a great car in the snow and ice."

Ethan S., NY (2017 Kia Soul)

"Very good excelleration"

Anonymous, OH (2017 Kia Soul)

"The Exclaim (turbo) model is a blast to drive. Decent handling and ride.........but not a touring vehicle."

Phillip P., PA (2017 Kia Soul)

"The car is so peppy it puts my old Scion XB to shame. I have back and hip issues and find the seats are comfortable and I was pleased to discover that I no longer have to use an additional car pillow to avoid aches and pains."

Roberta W., CT (2017 Kia Soul)

"I was surprised how quick this car is, effortless acceleration both at a light and at freeway speeds. Also stops shorter and straighter than any car I've ever owned. Low center of gravity with the heavy batteries on the bottom makes it handle curves like a sports car."

Linda K., CA (2017 Kia Soul)

"Mine is the turbocharged version. Acceleration and handling are excellent"

Anonymous, TX (2017 Kia Soul)

"Our Soul is the turbocharged version. The acceleration is quite good and it handles well. It is a fun car to drive."

Robert W., CA (2017 Kia Soul)

Comfort

Includes seats, climate control, noise, and ride

What Owners Say

"As compared with my Honda Civic, the car is much quieter, the seats are more comfortable and just as fun to drive."

Randy K., ON (2017 Kia Soul)

"We do not have many miles on the 2017, but getting in an out of the car is very easy...just slide in and out. Great visibility and a good adjustable drivers seat. The car is very quiet compared to the 2012 Soul as the road noise is very reduced. As the 2017 has 17 inch tires, the ride is much smoother than our 2012. As another note, the paint on the 2017 is much improved over the 2012 vehicle."

Bruce R., TX (2017 Kia Soul)

"The Kia has the most comfortable seating positions and adjustments I have ever had, including an ancient, full-size Ford Taurus that was amazingly comfortable and had an 8 position power driver's seat. My wife and I absolutely love it! We are actually thinking of buying another one, his and hers!"

Jack P., MS (2017 Kia Soul)

"There is no engine noise, which is fantastic! The front seats are very comfortable. The ride is very enjoyable."

Ethan S., NY (2017 Kia Soul)

"My Soul has very comfortable seats. Much better than some of the other cars I test drove costing much more."

Anonymous, SC (2017 Kia Soul)

"Seats seem firm at first but are really comfortable on long trips."

Christopher T., WI (2017 Kia Soul)

"The Kia Soul is very comfortable. The seats grip well and the interior is fairly quiet We have been very pleased with this vehicle."

Robert W., CA (2017 Kia Soul)

"Bad: the headrest gets in the way of my ponytail/bun/hairstyle all the time. it makes it not only uncomfortable to drive, but messes my hair when I am trying to look professional and polished. Also, the heated steering wheel button is obscured by the steering wheel and it should have been placed to the farthest left so the driver could turn it on or off easily. I feel like I use SO much effort to find and use it that it in fact is a safety hazard. Good-- actually GREAT: Seats are super comfy, come with heat and cool for front and heat for back sets - wonderful. VERY QUIET. Marvelous ride. I love this car - it makes me feel like a princess. OVE LOVE LOVE the HUGE moonroof and its little bug catcher screen."

Lee W., OR (2017 Kia Soul)

"Very quiet, seats fit me well, ease of entry/exit."

Larry M., TX (2017 Kia Soul)

"Seats are comfortable and easily adjustable for 2 different sized drivers. Ride is fine and as expected for a vehicle riding a bit higher. Noise levels at highway speed are acceptable, but this area could be improved."

David C., NS (2017 Kia Soul)

"seats are perched up high so you have a good view of the road"

George Y., OH (2017 Kia Soul)

"The driver seat has given me pains in my legs because they are too narrow and my legs are on top of the curved out corners"

Jeffrey P., FL (2017 Kia Soul)

"While seats are comfy, the vehicle is starting to make creaky noises going over an incline at an angle which typically stresses sway bars, and the noises come from the back."

Anonymous, WI (2017 Kia Soul)

"I am tall and I can sit up straight. The comfort and ride are much better in freeway travel than the Miata I had been driving. On back roads, the Miata was more fun."

Anonymous, CA (2017 Kia Soul)

"The seats become uncomfortable on long trips."

Jim G., IN (2017 Kia Soul)

"I was surprised at the comfort of the Soul. The ride is as smooth as my Honda Civic (previous car). I was told the ride would be hard and rough. I do not find that to be the case. I am very satisfied with the ride. There is a bit more wind noise then i would like, but it's not a $50000 car!"

Anonymous, CA (2017 Kia Soul)

"Comfort is almost perfect."

Edward R., MA (2017 Kia Soul)

"Some minor road noise level"

Anonymous, FL (2017 Kia Soul)

"The Kia has comfortable seats with good Vision on all sides. Is very comfortable ride with minimal noise."

Anonymous, CA (2017 Kia Soul)

"no backaches! no problem with noise. Best is handling turns -- compared to other vehicles we test-drove, both Kias we own handle well."

Anonymous, HI (2017 Kia Soul)

"excellent seats"

Anonymous, CA (2017 Kia Soul)

"Seats are comfortable but the door pocket on the driver driver side bothers my leg while driving and I have to adjust my leg frequently. I wish the ride could be a little quieter but it's also the type of vehicle this is."

Anonymous, TX (2017 Kia Soul)

"Love this car - the seats, the visibility, are great. Bigger wheels make the ride excellent. Not noisy to me."

Anonymous, FL (2017 Kia Soul)

"Quick handling and at times feels tippy but stays flat on track. Great supportive and adjustable seats (Brownie special edition). Little road noise discernable ( divider strips are both felt and heard). Great breaks."

Douglas C., FL (2017 Kia Soul)

"The buckets are too recessed from the sides of the seats. Makes it uncomfortable sitting for long periods. Very little padding. Recessed middle of seats make it harder to get out of vehicle."

Anonymous, KS (2017 Kia Soul)

"The seats are comfortable & higher than the Corolla so I have better visibility"

Judy S., KY (2017 Kia Soul)

"The driver seat seems to cause pressure on the back of my legs. I have found two slim cushions which help a little but not enough"

Anonymous, CA (2017 Kia Soul)

Value

Did you get what you wanted relative to the price you paid?

What Owners Say

"solid car , rides and drives good"

Anonymous, NY (2017 Kia Soul)

"For a base model we were impressed at the blue tooth and the ability to operate the apple apps thru the phone to the screen (navigation) and love the hands free phone use"

Barbara M., AL (2017 Kia Soul)

"The Soul Plus provides a big improvement over the base model in terms of in-cabin technology. Most other cars in this price range cannot match features like the Soul Plus' Apple Car Play, or a large screen. The upgrade to the Harmon Kardon system provides a slightly larger 8 inch screen and a much better sounding stereo. The acceleration and handling are acceptable for this price point."

Anonymous, IN (2017 Kia Soul)

"We leased the Kia Soul EV because we wanted to try out an electric car but not commit to buying one yet. We got an amazing deal that has allowed us to fall in love with electric cars and be ready to buy a new model in three years."

Ethan S., NY (2017 Kia Soul)

"Great buying incentives"

Michael S., IN (2017 Kia Soul)

"I should have been a more informed customer. I paid too much for the vehicle-eventhough financed no interest. I also wanted a car with a cargo cover, which was what I test drive, but the car they had available in the color I wanted didn’t have one. Unfortunately I took it off the lot with only their xxxx promise if retrofitting one in the future. The salesman who I purchased from was fired before that could be accomplished"

Anonymous, OR (2017 Kia Soul)

"All the rebates and zero interest rate from Kia"

Anonymous, CA (2017 Kia Soul)

"We love this car. Very high-tech and stylish."

Barry S., AZ (2017 Kia Soul)

"Ikea provides excellent quality for the price range. We were impressed by what we got for the price we paid."

Anonymous, CA (2017 Kia Soul)

"We leased this Kia Soul electric car and it is an amazing value. The lease was incredible with no money down and very low monthly payments. We charge it at a free public charging station and we use it for 90% of driving, all of our local driving."

Ethan S., NY (2017 Kia Soul)

"The Kia Soul in the upper trims is a very good value. Good safety features, comfortable and stylish interior and uncomplicated direct driver controls are highlights. The heating and cooling systems works well. Great storage for cottage trips and musical instruments as well."

David C., NS (2017 Kia Soul)

"The buying experience was awful. Very pressured. Felt just like the proverbial “boiler room.‿ I kick myself each day for not recognizing their tactics and getting up and leaving. Wish I hadn’t bought it. Will never buy a Kia again."

Anonymous, KS (2017 Kia Soul)

"With all the California rebates, I leased it for less than I was paying for gas on my old car. Leather, navigation, comfort, performance, and quality for less than the cost of an economy car."

Linda K., CA (2017 Kia Soul)

"has a lot of features for the price. So far, very reliable."

George Y., OH (2017 Kia Soul)

"trade in is high"

Anonymous, CA (2017 Kia Soul)

"It was a last year's model, 2017 I got in 2018, so the dealership gave me a steep discount."

Anonymous, AK (2017 Kia Soul)

"The cost of gas would be more that the cost of the EV lease. THIS IS A NO BRAINER!! Every poor family in America should have one of these and we could CHANGE THE WORLD and leave more money in their pockets. The charging costs maybe $25 per month - and that is to participate/ have a membership in one of the charging companies."

Lee W., OR (2017 Kia Soul)

Would you buy this car again?

2017 vehicles
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Ford C-MAX
Ford Focus
Honda Civic
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Hyundai Ioniq
Kia Niro
Kia Soul
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Percentage of owners who would definitely purchase that same vehicle again. Owner-satisfaction Ratings are determined by the percentage of those who answered "definitely yes" to the question asked by the Consumer Reports Annual Auto Survey "Considering all factors (price, performance, reliability, comfort, enjoyment, etc.), would you get this car if you had to do it all over again?". If we don’t have sufficient data, a similar model might be used to form the owner-satisfaction score.
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