picture of Ashita  Kapoor

Ashita Kapoor

Associate Director, Product Safety
Expertise: Product Safety

Ashita Kapoor is Associate Director for Consumer Reports' Product Safety team. She is responsible for CR’s research and testing program that includes assessment of safe operation and use of consumer products. She spearheads a research program that employs contemporary data analytics to understand emerging and persistent trends in product safety across a broad variety of categories. 

Prior to joining CR, Ashita worked at OXO and Hydroflask, as a Global Compliance Manager of household tools and goods, where she focused on safety and compliance. Previous positions with Zazzle, Starbucks, and Expresco have focused on consumer product and food safety compliance and practices.  

Ashita holds a Bachelor of Science degree in Food and Science Technology from McGill University, combined with a certification in Advanced Product Safety from St Louis University, Missouri.

IN THEIR OWN WORDS:
There is no such thing as a perfectly safe product. Having worked in the consumer product industry for more than 10 years, I am extremely passionate about providing consumers with unbiased, evidence-based information, insights and customer advocacy to increase the safety of the products we use.