Our Favorite Store-Brand Chocolate Ice Cream
See how supermarket offerings from Aldi, Walmart, Trader Joe’s, and more stood up to Breyers and Häagen-Dazs
Like most everything in the grocery store, the price of ice cream has risen in recent years. But our tests found that you can get a tub of rich, fudgy chocolate for less by choosing store brands.
Our experts blind-tasted two well-known classic brands—Breyers and Häagen-Dazs—and nine less expensive supermarket versions.
Editor’s Note: A version of this article also appeared in the July/August 2026 issue of Consumer Reports magazine.