Selling It
Marketers want their products and services to be noticed and applauded, but sometimes the attempt backfires. When it does, our eagle-eyed readers let us know, submitting examples of rip-offs, poorly worded ads, half-empty packaging, outlandish claims, and goofs that have made them laugh out loud.
Here’s a Hot Mess
The best summer ever? Maybe not where these signs were seen.
Finally, Truth in Advertising
Photo: Joan Ryan Photo: Joan Ryan
It looks like humility is on the menu at this Maine restaurant.
Submitted by Joan Ryan, Berwick, ME
Um, Where's the Water?
Photo: Scott Nielsen Photo: Scott Nielsen
There’s not much a lifeguard could do for you here.
Submitted by Scott Nielsen, Roseville, CA
Better Call the SWAT Team In . . .
Photo: Lex Youngman Photo: Lex Youngman
We’re not convinced there are genius mosquitoes out there.
Submitted by Lex Youngman, via email
What IS Allowed, Anyway?
Photo: Paul Baker Photo: Paul Baker
The main rule at this lake seems to be "no fun."
Submitted by Paul Baker, Westmoreland, TN
Send Us Your Funny Ads
Be on the lookout for goofs and glitches like these. Share them with us via:
• Email: SellingIt@cro.consumer.org
• Mail: Selling It, Consumer Reports, 101 Truman Ave., Yonkers, NY 10703
Please include key information, such as the publication’s name and date. We might publish your submission here.
Editor’s Note: This article also appeared in the August 2023 issue of Consumer Reports magazine.