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Best Amazon Prime Day Beauty Deals

Shark, La Roche-Posay, and Gillette are just a few of the brands with products on sale for Prime Day

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It's a great time to stock up on razors, a new hair dryer, and more.
Graphic: Consumer Reports/Getty Images

Consumer Reports has evaluated and reviewed hundreds of beauty and personal care products, and a good chunk of them are on sale during Amazon Prime Day. The fourth and final day of Amazon Prime Day, and you can still find excellent deals on a hair gel that’s great for controlling summer frizz; several well-evaluated and popular lip masks; a classic bar soap with a lovely scent and great lather; and more. We’re following the available sales day-to-day, so be sure to check back for more deals as Amazon Prime Day (and sales available at its competitors, like Target and Walmart) wraps up.

Keep track of all of CR’s extended Amazon Prime Day coverage on our Deals hub.

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Body Wash

Aveeno Daily Moisturizing Body Wash

Aveeno Daily Moisturizing Body Wash

This Aveeno body wash is lightly scented and comes in a generous 18-ounce bottle. The wash is formulated for normal to dry and sensitive skin and contains soothing oats. It received a high skin safety score from CR partner SkinSafe.

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Honest Co Shampoo + Body Wash

Honest Co Shampoo + Body Wash

We’re a big fan of multitasking, and this 2-in-1 body wash and shampoo from Honest Co. is right up our alley. In our body wash evaluations, we found its creamsicle fragrance faint and pleasant, though slightly drying, and its bottle easy to use and dispense from.

Deodorants

AKT The Deodorant Balm

AKT The Deodorant Balm

AKT was our deodorant top pick in our evaluations. It comes in a tube and needs to be applied by hand, which may take some getting used to, but its strong performance makes it well worth it. It kept us dry and smelling fantastic all day, even through intense workouts.

Lume Whole Body Deodorant

Lume  Whole Body Deodorant

This whole-body deodorant from Lume comes in a two-pack, available in 12 fragrances. According to the manufacturer, it provides 72 hours of sweat and odor protection, and its key ingredients include mandelic acid and caffeine.

Mando Whole Body Solid Deodorant Stick

Mando  Whole Body Solid Deodorant Stick

This 2-pack of Mando Whole Body Deodorant is offered at 39 percent off its price. Its key, odor-fighting ingredient is mandelic acid, and it comes in nine scents and one unscented version. In our evaluations, we found it worked well at combating odors, but its fragrance is strong (just be sure you’re okay with that).

Native Deodorant

Native  Deodorant

Native Deodorant has a wide applicator and comes in a unique sea salt and cedar scent. It offers up to 72 hours of protection, according to its manufacturer. In our evaluations, it left white marks on dark clothing, so be cautious when applying it.

Old Spice Aluminum-Free Deodorant for Men

Old Spice  Aluminum-Free Deodorant for Men

This aluminum-free deodorant from the classic brand Old Spice was found to have a strong scent in our evaluations, but if you don’t mind an intense fragrance, it can keep you dry—and it comes in a three-pack for 30 percent off.

Necessaire The Deodorant Gel

Necessaire The Deodorant Gel

This unique deodorant gel contains skincare ingredients such as AHA, mandelic acid, and witch hazel. It didn’t irritate our skin during evaluations, but it also didn’t keep us dry for longer than a few hours, so reapplication may be necessary. We also weren’t a fan of its scents, and this unscented version was our pick among them.

Saltair Skincare Deodorant

Saltair  Skincare Deodorant

Saltair earned CR’s seal of approval after we discovered it leaves no trace—not even on black clothing. We also liked how dry it kept us and its reusable packaging. It comes in packs of two in five scents.

Salt & Stone Aluminum Free Deodorant

Salt & Stone Aluminum Free Deodorant

Salt & Stone was our pick for most heavenly scents in our deodorant evaluations. The aluminum-free deodorant also kept us dry all day long. It comes in six scents, including black rose & oud (one of our faves) and neroli and basil.

Disposable Facial Towels

Clean Skin Club Clean Towels

Clean Skin Club Clean Towels

These cult-classic dry facial cloths are made from soft cellulose fiber that quickly absorbs moisture from our skin without ripping, leaving lint, or irritating our skin. They performed well in our lab abrasion tests and come in a small, discreet box that’s easy to store and dispense.

Dry Shampoos

Klorane Dry Shampoo With Oat Milk

Klorane Dry Shampoo With Oat Milk

In our dry shampoo evaluations, we discovered that this pick from Klorane absorbed oil from the scalp the fastest, though it can also leave hair feeling a bit drier. We liked its faint baby-powder scent and agreed that it gave our hair noticeably more volume that lasted about a day.

Curling Irons

Conair Double Ceramic

Conair  Double Ceramic

It isn’t often you find a curling iron for less than $20. This one wasn’t our favorite in our evaluations (it snagged hair), but it created bouncy curls and features 30 temperature settings. We found a lot to like about it, and it’s on sale for 31 percent off.

Dermaplaning Tools

Michael Todd Beauty Sonicsmooth Pro+

Michael Todd Beauty Sonicsmooth Pro+

Michael Todd was CR’s top pick for best electric dermaplaning tool. It was comfortable to hold and grip, removed peach fuzz with ease, and comes with several replacement blades. It even delivers a comforting vibration that we grew to love.

Flat Irons

CHI Classic Tourmaline Ceramic Hairstyling Iron

CHI  Classic Tourmaline Ceramic Hairstyling Iron

This 1.5-inch hair straightener features tourmaline ceramic plates and an adjustable temperature that reaches up to 410°F. It also takes 30 seconds to heat up and has an auto shutoff feature that turns it off after one hour, so you don’t have to worry that you left it on.

GHD Platinum+ Styler - 1" Flat Iron

GHD  Platinum+ Styler - 1" Flat Iron

This flat was CR’s top pick thanks to several features: it heated up in just 21 seconds, stabilized the fastest, and maintained a consistent temperature over time. Our testers all loved the way it made their hair straight and sleek in no time.

Hot Tools Pro Artist Black Gold Evolve Ionic Salon Hair Flat Iron

Hot Tools Pro Artist Black Gold Evolve Ionic Salon Hair Flat Iron

Hot Tools hair styling tools are a common sight at hair salons, and for good reason. Our evaluators found that this flat iron heated up fast and was easy to use. It has variable heat settings to give users more control, and the plates are slightly longer than most straighteners, a feature that could be useful for styling longer hair. It’s important to note that the temperature consistency isn’t reliable and could vary by as much as 20 degrees from the set temperature during use. It has a 2-hour window before it automatically shuts off, so you’ll want to remember to unplug it after every use.

Hair Care

Ouidad Advanced Climate Control Heat & Humidity Gel

Ouidad Advanced Climate Control Heat & Humidity Gel

This medium-hold gel has a floral, fruity scent. One evaluator said the silky product had the perfect amount of hold without weighing down her 2C-3B curls, and it controlled frizz well. However, another evaluator, with very thick 3A-B curls with low porosity and dense strands, thought it created knots and frizz for her on day two.

Pattern Curl Gel

Pattern  Curl Gel

Our curly-haired testers loved this gel from Pattern, and made it their pick for creating volume and combatting frizz. They described it as having a medium hold, with a smooth, non-sticky texture and a pleasant herbal and floral scent.

Hair Dryers

Although this Conair hair dryer has limited settings and a short cord, compared to our top picks, its real draw is that its price can’t be beat. It features three heat and two speed settings, with a cool-shot button. A concentrator nozzle is included to help direct heat where you need it.

This classic Dyson hair dryer remains one of our top picks. It comes with magnetic attachments that can be easily rotated without removing them, and delivers super-strong airflow on its highest setting. It’s also relatively quiet, though we noticed the controls are on the smaller side and may be more difficult to see for some people.

This top-rated hair dryer from Dyson is lightweight and powerful and comes with a number of impressive features, including five magnetic attachments: powerful air, concentrator, comb, diffuser, and flyaway smoother. It also proved to be one of the quietest hair dryers in our tests, as well as the hottest—it measured 121°F on its highest heat and speed settings.

The Laifen is a budget-friendly hair dryer, even when it’s not on sale, and this is just a few dollars more than the best price we’ve seen in months. It’s similar in appearance to the Dyson Supersonic: T-shaped, with a compact head that makes it easier to hold. Its concentrator attaches magnetically and can be rotated without taking it off entirely. Our testers found the buttons well-designed and easy to use, and the icons easy to read. Plus, it’s not too loud, reaching 79 decibels in our tests. The Laifen comes with only one attachment (a concentrator), and lacks a one-touch cool shot. It’s the least hot of all the hair dryers we tested, reaching 108° F in our tests on its highest setting. And at 71 inches, the Laifen’s cable is the shortest of all our recommended dryers.

The Shark SpeedStyle Pro Flex competes with the highly sought-after Dyson models, but at more than half the price. Like the Dyson models, our testers liked how easily the attachments snapped onto the hair dryer, and how you can rotate them without removing them. Its airflow is so strong that when turned on, it has a kickback. 

It has another high-end feature: its IQ Speed Styling & Drying Suite automatically adjusts heat and speed depending on the attachment. The attachments are unique and feature-rich, including the Frizzfighter, which is helpful in making sleek bangs (and flyaways). The diffuser features different prong lengths depending on hair type, and its brush attachment includes boar bristles. Its highest temperature reading in our tests was 115° F.

At 40 percent off, it’s a steal.

Hair Stylers

Revlon One-Step Volumizer Hair Dryer and Styler

Revlon One-Step Volumizer Hair Dryer and Styler

The Revlon One-Step Volumizer is beloved for a reason: It just works. One tester shared this pro tip to achieve the best results: Keep tension on the hair and work in smaller sections. Otherwise, you may end up with a head full of frizz.

Straightening Combs

Tymo Ring Straightening Comb

Tymo Ring Straightening Comb

In our at-home evaluations, this straightening comb worked best for testers with curly hair. It has five temperature settings, an auto shutoff feature, and is extremely lightweight. One tester especially liked that it could straighten the hair right at the root better than the Drybar Straightening Brush it was tested against.

Hair Steamers

Granteva Hooded Hair Dryer

Granteva Hooded Hair Dryer

This oversized hair bonnet feels soft and is simple to set up. It comes with a hose that funnels the heat from your blow-dryer to the bonnet. It tightens around the neck with a strap and is available in blue, purple, and black. In our evaluations, we found that it works well and heats up quickly, but it was also loud and not the most comfortable bonnet to wear.

Siswow Hair Steamer for Natural Hair

Siswow Hair Steamer for Natural Hair

This steamer was the only one we tried that made no noise. We found it comfortable and effective, and a cinch to use. It was easy to store, too. It’s marked down 20 percent for this sale.

Hair Towels

DevaCurl DevaTwist Anti-Frizz Microfiber Towel Wrap

DevaCurl DevaTwist Anti-Frizz Microfiber Towel Wrap

A microfiber hair towel can absorb water from your hair faster than cotton, plus it helps keep frizz at bay. In CR’s hair towel evaluations, we chose this one from DevaCurl because it provided the best absorption, and its texture was fluffy and silky.

Lip Care

Laneige 12 Hour Overnight Lip Mask

Laneige 12 Hour Overnight Lip Mask

This scented lip mask has a subtle tint, so it can be worn day and night. It’s thick, somewhat sticky, but incredibly moisturizing. Choose from a number of shades and scents, such as berry, gummy bear, and grapefruit.

Laneige Lip Glowy Balm

Laneige  Lip Glowy Balm

This moisturizing lip balm from Laneige comes in delightful scents like vanilla and blueberry that CR evaluators loved. Some of the options even offer a subtle hint of color for those mornings when you want a pop without the fuss. We found it slightly sticky and tacky, but the tackiness went away after the formula absorbed.

NYX Cosmetics Smushy Soft Matte Tinted Lip Balm

NYX Cosmetics Smushy Soft Matte Tinted Lip Balm

Mattifying lip products are rarely actively hydrating, and this tinted lip balm from NYX Cosmetics was no exception. Ginger Cowles, a managing editor at CR, who liked its velvety texture and didn’t initially find it drying, said that after wearing it for a couple of days, “my lips started to feel drier than usual. That tells me that even though it has a slight balm consistency, it’s not as potentially moisturizing or smoothing as the other products we tested.”  It’s well worth it, though, in her view. “I love the color so much that I’m willing to take that trade-off by using Aquaphor or Vaseline on my lips when I’m not wearing a tinted balm.”

Tatcha The Kissu Lip Mask

Tatcha The Kissu Lip Mask

This elegant lip mask has a jellylike texture and a light scent, and we found that it feels smooth, thick, and moisturizing on our lips. But be prepared to apply it with the little included applicator—it’s an extra step, but a sanitary one.

Micellar Waters

Bioderma Sensibio H2O Micellar Water

Bioderma Sensibio H2O Micellar Water

This is one of the first-ever micellar waters, and is now a classic. It’s lightly hydrating and has a subtle scent, though our evaluators had mixed reviews with how well it removed makeup. This one’s probably better used as part of a two-step cleansing routine rather than on its own. 

La Roche-Posay Toleriane Micellar Water

La Roche-Posay Toleriane Micellar Water

This lightly scented micellar water from a popular French brand landed in the middle of every evaluator’s ranking. “It gets the job done,” said one evaluator. Another said it required a few swipes with a cotton pad to remove tubing mascara, “but nothing too strenuous.” Although the company claims that its product is designed for sensitive skin, the inclusion of fragrance means it might not be right for everyone.

Razors

Amazon Basics 5-Blade Razor for Women

Amazon Basics  5-Blade Razor for Women

These 5-blade razors come in a 12-pack and include a shower holder for convenience. In our tests, we found them to be lightweight and not especially flexible, but their low cost is undeniable (just go slowly around your knees and joints).

Billie Women's Starter Kit

Billie  Women's Starter Kit

This 5-blade razor can be conveniently attached to your shower wall with a magnetic holder and includes four refills (plus, it comes in sweet colors like cool blue, coral, and mint). In our evaluation, we discovered they didn’t have the sharpest blades, but they work fine in a pinch (consider adding shaving cream to your routine to help the blade glide along).

Gillette Venus Extra Smooth Sensitive Razor

Gillette Venus Extra Smooth Sensitive Razor

The Gillette Venus was a clear winner in our evaluations of the best razors. The silver handle is pleasantly weighted, and it has a grippy spot for your thumb that makes it easier to hold in the shower, and the razor head has a large lubricating strip. Since the head is so bulky, you may need to angle it carefully while shaving difficult areas, such as the hollow of an underarm or an ankle.

Harry's Original Razor

Harry's  Original Razor

CR testers agreed: Harry’s Original Razor provided the closest, cleanest shave without irritation in our evaluations. It has a small head that glides over curves and a rubberized handle grip that makes it much easier to maneuver around tricky body parts such as the chin, knees, and ankles. It has an aloe-infused strip and comes with three blade refills.

Self Tanners

St. Tropez Classic Bronzing Mousse

St. Tropez  Classic Bronzing Mousse

Our evaluators found that the St. Tropez Classic Bronzing Mousse was the perfect beginner’s self-tanner, creating a light, believable golden color and being easy to apply. It was the best pick for lighter skin shades because it was too subtle to make darker skin shades pop. We didn’t notice any color transfer after the application.

Sleep/Eye Masks

Mzoo Sleep Mask

Mzoo Sleep Mask

This comfortable, soft eye/sleep mask from Mzoo is our top pick in our evaluations. It has contoured memory foam eye coverings that don’t smush your eyes or lashes, and a slider buckle to adjust it properly around your head (no Velcro means a lower chance of snagging hair).

Sunscreens

This Supergoop sunscreen comes in a mist formula for better absorption and features SPF 50 and vitamin C, which is an antioxidant. It’s sweat and water-resistant up to 80 minutes and comes in four scents: citrus, vanilla orchid, sunny citrus, and coconut.

La Roche-Posay Toleriane Double Repair Face Moisturizer SPF 30

La Roche-Posay Toleriane Double Repair Face Moisturizer SPF 30

In our evaluations of facial sunscreens, we found this one from La Roche-Posay works best on oily, normal, and combination skin. It has a thinner, more watery texture, but didn’t leave our skin shiny (which is a big plus). It contains SPF 30 and comes in different tints to give your skin a flush of color.

Toiletry Bags

Bagsmart Bonchemin The Space Saver Toiletry Bag

Bagsmart  Bonchemin The Space Saver Toiletry Bag

In our evaluations, this hanging organizer from Bagsmart didn’t hold as many items as the Nishel, but it features elastic straps to help contain bottles and a water-resistant polyester exterior. It comes in two sizes and a choice of 19 colors and prints.

Nishel Travel Toiletry Bag

The Nishel Travel Toiletry Bag is a hanging organizer, meaning you can hang it on the bathroom door with every compartment laid out in full view. This bag, on sale for 27 percent off, is an antidote to disorganization. It has several compartments, two of which have different-sized mesh pockets. Our evaluator also noted that it has a large capacity but still zips up easily even when full. The low price is reflected in the quality of the material, however, so if you don’t mind the fabric looking a little on the cheaper side (the reviewer noted theirs attracted a lot of dust) this could be a great choice.

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Samantha B. Gordon

Samantha B. Gordon is the senior deals editor at Consumer Reports. She has been covering the online marketplace for CR since 2019, helping readers save money and find the best prices on high-quality products. Previously, Samantha was the managing editor of the e-commerce team at Reviewed. In her free time, Samantha can be found crafting and playing her guitar. Follow her on X: @sam_the_editor.

Angela Lashbrook

Angela Lashbrook is a senior multimedia content creator at Consumer Reports. She has been with CR since 2021 and covers a wide range of topics, but she is particularly interested in anything health- or parenting-related. She lives with her husband, their son, and her dog, a Libra named Gordo.

Jodhaira Rodriguez

Jodhaira Rodriguez is a senior multimedia content creator at Consumer Reports. Before joining CR, she tested and wrote about cleaning and organizing products and major appliances like washing machines and dishwashers at Good Housekeeping. In her free time, you’ll find her reading, listening to true crime podcasts, or working on her latest hobby of the month.

Lisa Fogarty

Lisa Fogarty is a senior multimedia content creator at Consumer Reports. She studied journalism at Columbia University and has written numerous health, parenting, fitness, and wellness articles for The New York Times, Psychology Today, Vogue, and NPR. Lisa is passionate about mental health and is a co-creator of The Hunger Trap Podcast, which focuses on eating disorders. In her spare time she surfs, plays the guitar, and kickboxes. Follow her on X: @lisacfogarty