Harley-Davidson has unveiled its first electric motorcycle as a concept that is about to go on tour. Dubbed Project LiveWire, this ultra-modern bike combines V-Rod styling cues, with EV simplicity and sci-fi intrigue. Conceptually, this is a radical departure from the big-bore, vibrating bravado this American institution is known for.
This is a concept motorcycle to gauge consumer interest, to collect feedback, and to prep the market for an intended future product. Harley will take it on tour down Route 66 and on to 30 dealerships across the country this year, expanding the reach to Canada and Europe next year.
Technical details are non-existant, but Harley describes acceleration as “tire shredding.” It is the latest innovation from a company known to embrace tradition, following the launch of the Street 500 and Street 750 entry-level motorcycles. Combined, those new bikes and a future electric could break into new markets, both Stateside and overseas.
California-based Zero Motorcycles has paved the path to this emerging niche, iterating and improving their electric motorcycles with each passing year. Representing the current state of the art, they set the expectations, with over 100 miles of real-world range, ultra-low maintenance, and quiet, easy operation. Other companies are developing electric motorcycles and scooters, as well, including BMW, KTM, and Yamaha.