Many people think of the 3 Series as the quintessential sport sedan. The smooth and quick 328i is a delight to drive, with a refined powertrain, agile handling and a firm, yet supple and controlled ride. Fit and finish are excellent, but the cabin is snug. A stronger engine improves acceleration and still manages good fuel economy, but seat revisions reduced comfort.
Alerts
There are 9 recalls on this vehicle. Learn More.

Overall Owner Satisfaction

Consumer Reports’ Annual Owner Satisfaction Survey can improve the chances of finding a compatible car match. How? Our survey data reveals whether, all things considered, owners would buy the same car again. The answer to that question is what determines our owner-satisfaction rating, which is a powerful piece of intel because it predicts how well a particular model will satisfy other owners.

Overall Owner Satisfaction

Owner Satisfaction with:

Driving Experience

Includes acceleration and handling

What Owners Say

"Excellent engine performance, handling, and road feel. This car is my favorite of all the vehicles I've ever owned."

Anonymous, VA (2010 BMW 3 Series)

"I love the engine, suspension and steering. I am holding on to this car because my experience with like models from newer years are of poorer quality."

Dave M., CA (2010 BMW 3 Series)

"Great handling both during normal driving, sever weather, and when in sporty manual mode"

James M., OR (2010 BMW 3 Series)

"It handles like a sports car. One of the most exiting cars I have ever driven."

Anonymous, FL (2010 BMW 3 Series)

"Not re: driving experience. Comment on failed transmission. Vehicle purchased Certified used, so warranty period was extended. At the last service appointment before expiration of warranty, service tech determined a problem with transmission we had not yet noticed. BMW replaced the entire transmission with a new one at no charge to us. Surprised the transmission would have failed at that mileage level; however, BMW's response was all we could have hoped for. Would definitely buy another BM..."

Anonymous, NJ (2010 BMW 3 Series)

"A truly amazing track car. It lives up to everything you've ever read about it. An incredible car that's a joy to drive."

Anonymous, WY (2010 BMW 3 Series)

"accelerates like a go cart. Very fun to drive. handles and corners as a well balance sporty car."

Kenneth T., CA (2010 BMW 3 Series)

"Turbo is instNt with great acceleration"

Anonymous, CO (2010 BMW 3 Series)

"fun to drive"

Anonymous, CA (2010 BMW 3 Series)

"The BMW always makes me feel that I am in control."

Anonymous, MA (2010 BMW 3 Series)

"The power is perfect. Twin turbos really make this car special. My favorite part, definitely a drivers car."

Allen S., AL (2010 BMW 3 Series)

"Handles like a dream."

Anonymous, CA (2010 BMW 3 Series)

"On 16" wheels, this car rides and handles well. Very comfortable for long drives. You can't beat the smoothness of an inline 6 cylinder engine."

Anonymous, MD (2010 BMW 3 Series)

"Takes corners extremely well and will really go if you need to."

C W., GA (2010 BMW 3 Series)

"Although somewhat expensive, I thoroughly enjoy driving this vehicle, especially with the top down. Handling and comfort are superb."

Anonymous, CT (2010 BMW 3 Series)

"Excellent acceleration and handling yet excellent mileage."

Anonymous, CA (2010 BMW 3 Series)

"Sluggish acceleration until about 15 mph."

PAUL B., MA (2010 BMW 3 Series)

"Outstanding handling on winding roads and sharp curves. Holds the road like it's on rails"

PAUL R., VA (2010 BMW 3 Series)

"easy handling"

Anonymous, CT (2010 BMW 3 Series)

"This is what a sport sedan is all about. Everybody takes aim at the 3 Series, but they have not equaled it yet."

Anonymous, NE (2010 BMW 3 Series)

"Engine light went on twice in 10000 Kim's due to carbon buildup in the intake manifold, the first cost $1500 to fix the second time was covered by service warranty. I had to replace all injectors in first 45000 kms. ( covered by warranty."

DONALD D., BC (2010 BMW 3 Series)

"fast smooth ride"

ANTHONY C., CA (2010 BMW 3 Series)

"It is not as sporty as the older models (we also own a 2000 328 Coupe) but for someone who likes the feeling of being in control and also likes comfort, it hits a sweet spot."

MICHAEL W., VA (2010 BMW 3 Series)

"great vehicle"

GRAHAM H., MI (2010 BMW 3 Series)

"The car is phenomenal in both acceleration and handling, is a real pleasure to drive, gets reasonable mileage for all these factors and is what BMW is known for. Great value."

STEPHEN J., CA (2010 BMW 3 Series)

"I love the way this car goes. Handling, acceleration, braking it really is amazing"

PAUL C., MA (2010 BMW 3 Series)

"Perfect! Lots of power and lives up to the BMW "ultimate driving machine" tag."

MICHAEL C., NS (2010 BMW 3 Series)

"Love this car. Handles well, looks bad-a$$, accelerates fantastic. Not the greatest gas mileage, but it's worth it."

LISA W., FL (2010 BMW 3 Series)

"That 6 cylinder turbo pulls very well and the car is so tight it rounds turn at high speed effortlessly"

DAVID M., FL (2010 BMW 3 Series)

"The car drives and handles really well. Sadly the car is starting to have too many repair issues and recalls! The ECCENTRIC SHAFT SENSOR had to be replaced at MY cost: $2000! for a common issue! BMW should recall all cars for this defective design and repair! The car went crazy and it is a dangerous condition! BMW should do better!!!"

Anonymous, CA (2010 BMW 3 Series)

"acceleration and handling are both outstanding t high speeds"

Gregory S., AE (2010 BMW 3 Series)

"Overall performance"

James W., NY (2010 BMW 3 Series)

"The BMW is a very balanced vehicle. While acceleration can be spirited, it is not extreme (model without the turbo). However the handling is very inspiring and brakes work flawlessly."

Anonymous, CA (2010 BMW 3 Series)

"Outstanding acceleration and handling."

Anonymous, CA (2010 BMW 3 Series)

"The firmness of the steering and the acceleration is quite adequate for me"

Leo B., GA (2010 BMW 3 Series)

"Great engine"

Boris K., ON (2010 BMW 3 Series)

"425 lb-ft of torque; it's a beast."

John K., NJ (2010 BMW 3 Series)

"I live in MN. With my AWD BMW and winter tires, handling in the snow is phenomenal!"

Jon S., MN (2010 BMW 3 Series)

"fun to drive, accelerates quickly"

Anonymous, MI (2010 BMW 3 Series)

"It's easy to drive and accelerates fast."

Anonymous, CA (2010 BMW 3 Series)

"Great handling in. Can be driven as normal sedan but push it and it become a strong sports sedan. MPG is poor but worth the trade off."

James M., OR (2010 BMW 3 Series)

"maitained its style over the time I’ve owned it — always looks good — easy to maintain"

Anonymous, CA (2010 BMW 3 Series)

"Acceleration is excellent for Interstate entry, braking is good and assuring. Handling is precise. Visibility could be improved upon."

Anonymous, FL (2010 BMW 3 Series)

"see previous response."

Anonymous, CA (2010 BMW 3 Series)

"It is a pleasure to drive"

Anonymous, NH (2010 BMW 3 Series)

"Best car I have ever driven. Great acceleration for passing. Excellent handling. This is what I like best about the car."

Anonymous, CA (2010 BMW 3 Series)

"excellent"

Graham H., VA (2010 BMW 3 Series)

"Hugs the road great acceleration"

Gregg P., ON (2010 BMW 3 Series)

Comfort

Includes seats, climate control, noise, and ride

What Owners Say

"As a passenger I find the seats really uncomfortable. I don't like the bucket seats and can't be in the car except for short rides."

E E., MA (2010 BMW 3 Series)

"Great adjustments and comfortable. Back seat is tight"

Anonymous, CA (2010 BMW 3 Series)

"The seats are very comfortable. Ride is stiff due to sports package. Handling is like it is on rails."

Allen S., AL (2010 BMW 3 Series)

"Seats are very comfortable. ride noise is minimal."

Kenneth T., CA (2010 BMW 3 Series)

"Extremely difficult, as driver, to enter and sit in driver's seat."

Anonymous, VA (2010 BMW 3 Series)

"Very harsh ride"

Anonymous, NY (2010 BMW 3 Series)

"Very good for commuting and for holding you in the seat when driving sportily. Comfortable and quiet."

KYLE B., NC (2010 BMW 3 Series)

"The standard seats are rather hard and almost uncomfortable to be in after 2-3 hours. Think about an upgrade."

Anonymous, CA (2010 BMW 3 Series)

"Seats do not adjust well for a tall driver. a little noisy, stiff suspension, hard to get in or out for a six footer."

JOHN W., OH (2010 BMW 3 Series)

"Great A/C cooling and heating system."

Anonymous, CA (2010 BMW 3 Series)

"I have a somewhat serious low-back problem, and the seats in this car are more comfortable than any others. Driving actually relieves my back pain."

JON S., MN (2010 BMW 3 Series)

"BMW has sports package, which has specific seats. These are comfortable for longer rides. This is a very quiet car, however the sports suspension can also be jarring on rough roads."

Anonymous, CA (2010 BMW 3 Series)

"There is more road noise due to run flat tires, The front seats are fine for the short distance driving I do but might become uncomfortable after an hour or more. Handling is excellent."

Anonymous, FL (2010 BMW 3 Series)

"Seats are very comfortable and secure"

Anonymous, CA (2010 BMW 3 Series)

"Seats are very comfortable, even on long trips."

Anonymous, CA (2010 BMW 3 Series)

"Too many recall"

Joseph Y., FL (2010 BMW 3 Series)

"The seats are too hard. Car is so low."

F M., GA (2010 BMW 3 Series)

"Seats comfortable. Great handling, diesel quiet"

Anonymous, CT (2010 BMW 3 Series)

"I have a bad back and need excellent lumbar support and adjustability. The seats in my car are more comfortable than my aeron chair!"

Jon S., MN (2010 BMW 3 Series)

Value

Did you get what you wanted relative to the price you paid?

What Owners Say

"We paid either 30 or 31 thousand for this car, and it is a great piece of engineering with a smooth, powerful 6 cylinder engine, great handling, and 31 mpg!"

C W., GA (2010 BMW 3 Series)

"great vehicle"

GRAHAM H., MI (2010 BMW 3 Series)

"This car has everything I want, it handles like a dream and I feel I got a very good price for it."

Anonymous, CA (2010 BMW 3 Series)

"Five years of depreciation makes the BMW an excellent value for the money. The car still has all the attributes that make BMW's the "real driver's car" but at a more affordable price."

STEPHEN J., CA (2010 BMW 3 Series)

"Repair rate too high and repairs very expensive. Three engine problems is three too many."

Anonymous, CA (2010 BMW 3 Series)

"Purchased certified pre-owned and purchased extended warranty coverage. The extended coverage was worth it, as we had repairs needed that would have exceeded costs of the plan. However, this car was upside down in value too quickly and still is (it's a 2010 and it's now 2016) - that's not a good residual value."

SHANE S., MN (2010 BMW 3 Series)

"I bought this car used with 17K miles on it, Got 100 K warranty This was amazing and covered almost everything. I am over 100 K now and am considering replacing as the miles are adding up and the repairs are expensive related to value of car. But I would do it again."

PAUL C., MA (2010 BMW 3 Series)

"It was only slightly more expensive than a loaded accord, but has so much more driving excitement."

KYLE B., NC (2010 BMW 3 Series)

"There are 5 recall on this car"

Joseph Y., FL (2010 BMW 3 Series)

"Low repairs, great mileage, hate run flats"

Anonymous, CT (2010 BMW 3 Series)

"No other car handles and corners like this one. Safety is unmatched! Very high price and loses value very quickly. Sound cracking in audio system just like 99"

Anonymous, PA (2010 BMW 3 Series)

"ecellent vehicle in all respects,particulary fuel economy"

Graham H., VA (2010 BMW 3 Series)

"This car is primarily diriven by a woman and It is the only car that she has ever said she loves. Braking is excellent, best we have experienced, it rides well and of course, a sports car with four doors...fun! However it is expensive to maintained...but it is a luxury car so you have to be ready for that. Very few problems."

Anonymous, CA (2010 BMW 3 Series)

Styling

How it looks inside and out

What Owners Say

"beautiful lines"

ANTHONY C., CA (2010 BMW 3 Series)

"Rack and pinion steering. Really grips the road"

Anonymous, OR (2010 BMW 3 Series)

Would you buy this car again?

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Percentage of owners who would definitely purchase that same vehicle again. Owner-satisfaction Ratings are determined by the percentage of those who answered "definitely yes" to the question asked by the Consumer Reports Annual Auto Survey "Considering all factors (price, performance, reliability, comfort, enjoyment, etc.), would you get this car if you had to do it all over again?". If we don’t have sufficient data, a similar model might be used to form the owner-satisfaction score.
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