Product Reviews
Take Action

Fight for Fair Finance

Tell the administration and Congress to stand up for the consumer watchdog that protects you from financial fraud and abuse.
Take Action
Why Do We Have Campaigns?
We're fighting to ensure you and your family can get a fair deal in the marketplace, especially on the choices that matter most: health care, privacy, automobiles, food, finances and more. Join our campaigns and together, we'll hold corporations and lawmakers accountable.

Best laundry detergents

Wisk and Kirkland rival Tide for value

Published: July 2013

Tide is so popular that it earned a place on the National Retail Federation’s list of most shoplifted items. It’s also a winner in our tests, though Wisk beats it among conventional detergents and is a close second in the high-efficiency arena.

Ads for Wisk tout the detergent’s ability to vanquish sweat and body oils. Wisk met that claim for stubborn ring around the collar. And at almost 10 cents less per load than the top-rated Tide, Wisk is, well, a steal.

Tide is also feeling the heat among single-­use pods. In our last tests, Tide Pods were the only ones that made our picks. This time, a brand from a big box store did better (and cost far less).

Our latest tests also yielded a sea of less-impressive laundry detergents and certain packages that could prove tantalizing to children. Read the full story for more details.

Editor's Note:

This article appeared in the August 2013 issue of Consumer Reports magazine.

Sign In or Subscribe to see full article and/or Ratings.

E-mail Newsletters

FREE e-mail Newsletters!
Choose from cars, safety, health, and more!
Already signed-up?
Manage your newsletters here too.

Appliances News


Cars Build & Buy Car Buying Service
Save thousands off MSRP with upfront dealer pricing information and a transparent car buying experience.

See your savings


Mobile Get Ratings on the go and compare
while you shop

Learn more