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    How a few minutes of work saved me big bucks

    Consumer Reports News: May 05, 2009 05:36 PM

    I have a love-hate relationship with price-matching policies. I generally view them skeptically, because they always sound better than they actually are. From a marketing perspective, they give merchants the ability to look like good guys. In reality, though, the policies often contain so much fine print to that it can be hard to cash in. Nevertheless, I'm oddly attracted to them because, frankly, I enjoy the thrill of the hunt.

    But every once in a while, the legwork pays off. And today was one of those days for me. In fact, legwork is probably the wrong word choice. Research is a more applicable one, since I it took all of a half hour to work the phones and the Web to score a killer deal on a new washing machine. Here's how it went down.

    This morning, I get a phone call here at the office from my wife, who tells me that our 15-year-old top-loading Kenmore washer has conked out. From her description, the problem sounds terminal – gurgling, clunking, and sudden silence. Calculating what we paid for the washer back in the day – around $500 – and the cost of the last repair job for a housecall and parts – around $250 – our decision to take the patient off life support is a no-brainer. 

    My search for a replacement begins by checking out our advice for buying a new washing machine, along with the latest washer Ratings, and brand-repair histories. Based on our budget, I narrow my options to two models, a GE and Frigidaire, both quiet, capable and highly energy- and water-efficient front-loaders, which seem to have tumbled in price since I last looked. With all due respect to my colleagues in the Home Franchise, I don't follow the latest appliance trends until catastrophe strikes. 

    After eyeballing the product specifications – don't even think about buying an major appliance until you know the exact dimensions to make sure it'll fit through the door opening – I opt for the GE, the number-two rated product and a CR Best Buy. But the $900 approximate retail price tag strikes me as steep. As a matter of course, I always consider published prices to be a starting point. To see if I can make out even better, I do a comparison on PriceGrabber, which lists a range from $718 to nearly $1,000. Trouble is, I don't recognize most of the online sellers, and the idea of buying a major appliance the same way I buy clothes – via the Internet – leaves me uneasy.

    So, my next stop is the old standby, Sears, first the chain's Web site, followed by a call to the local store. They've got the machine in stock, and it's on sale, for $807, and Sears is offering free delivery and removal of my old washer. What I don't like is the fact that I have to pay for delivery, then apply for a rebate to get back the $55 fee. That's ridiculous, but I guess Sears figures it'll come out ahead because so many people don't bother to fill out and mail in the necessary paperwork for reimbursement. Sears also offers a price-match guarantee. Find the washer priced lower elsewhere by a local competitor and Sears says it will meet the price and give you a refund of 10 percent of the difference between its price and that of the competitor.  It's a challenge I gladly accepted.

    I check the Web sites of other big appliance sellers including Home Depot, Best Buy, and PC Richard & Son. All the prices are in the same ballpark as Sears.  But I discover a venerable local chain, which features the washer on its Web site for $690, an absolute steal. Because you need to document everything when requesting a price match, I make sure the quote is apples-to-apples. I print out the Web page with the model number and price; write down the name and phone number of the salesperson I speak with; note the date and time of our conversation; confirm that the model is brand new, not a demo or closeout; and also verify that there's no extra charge for delivery or disposal of the old appliance. Check and double-check.

    Having done my homework, I call back Sears to seal the deal. They acknowledge that the retailer offering to sell me the washer for $690 qualifies as a local competitor (note, neither Sears nor other big-box stores will generally match those low-ball quotes from those online-only storefronts). The final price: around $680, plus tax. 

    I'm heading over to the store after work to do the paperwork.

    Have you scored any great coups leveraging the power of a price-match guarantee? Click on the comments link below to share your story.


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