Best TV Deals Right Now
Even in between sales, you can find some nice prices on quality sets that perform well in our tests
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If you’re in the market for a new TV, there are a few good models available for a discount right now. With March Madness fast approaching, retailers are offering deals similar to what we saw ahead of the Super Bowl—some even rival their Black Friday discounts.
But March Madness isn’t your only opportunity to get savings, and you may be able to get a better deal in a few months. If you’re just thinking about replacing your set but don’t need one urgently, it may be better to wait. The next big sale moment will be Memorial Day in May, and Amazon will likely hold its usual Prime Day in July, when we’ll probably see even bigger savings. So if you don’t need a new set right away, you can use this list as research. Get an idea of what things are discounted for now, so you’ll know how much you’re really going to save during those bigger events.
Consumer Reports tests hundreds of TVs every year to help you find the best picture quality and performance for your budget. Below, you’ll find some of the top TV deals across all sizes, types, and prices. There are also a few deals on soundbars for anyone who buys or already owns a TV that could use some sonic assistance. And you can pick up a new streaming device at a discount if you’re planning to stream the game this year.
Looking for something else? CR tests tons of different products, and we keep tabs on everything to let you know when there’s a great deal. You can check out our Deals hub for all the latest and greatest discounts.
75-Inch and Larger TVs
The TCL 75Q750G is a midtier 4K Google TV for 2023 that offers very good overall picture quality. Though it lacks the Mini LEDs found in TCL’s 8-series sets, it does have a full-array LED backlight with a good number of local dimming zones. This set had been selling for over $1,000, but recent price drops make it eligible for this list.
The Hisense 75QD6QF, a more basic 2025 model, offers satisfying overall picture quality, but it doesn’t perform as well in HDR. (The set supports both Dolby Vision and HDR10+.) It’s a 60Hz set that lacks any local dimming feature, and it uses the Amazon Fire TV smart system. This is $100 more than the best price, but still a substantial discount.
Samsung UN75U7900F
We didn’t test this 75-inch set, but we did test the 50-inch Samsung UN507900F, and it did well for overall picture quality, but it couldn’t deliver a compelling HDR experience. This is a more entry-level 60Hz set in Samsung’s Crystal UHD lineup, although it features Samsung’s Q Symphony technology, which allows you to use the TV’s speakers and a Samsung soundbar simultaneously.
The Hisense 75 U8QG is a higher-end 2025 4K ULED set, positioned just below the flagship Hisense U9QG model. It performed very well in our picture quality tests and offers great high dynamic range performance. (It supports both Dolby Vision and HDR10+ HDR formats.) It has a lot of features, including a Mini LED backlight with local dimming, a 165Hz native refresh rate, and support for Dolby Atmos audio. The 4.1.2-channel speaker system delivers great sound. The set utilizes the Google TV smart system, featuring a built-in Google Assistant.
This is $100 less than we saw for Black Friday.
Hisense 75QD7QF
This 75-inch midtier QLED set for 2025 offers a nice balance of price and features. Unlike the QD6QF models below it in the Hisense lineup, it has a Mini LED backlight with local dimming, which can improve contrast and black levels, and a native 144Hz refresh rate for smoother motion and gaming. We didn’t test this model, but we did test the 65-inch version, and it does well for overall picture quality, though not for HDR. (The TV supports Dolby Vision and HDR10+ HDR, plus Dolby Atmos audio.) This set uses the Amazon Fire TV smart system with Alexa built in.
The Samsung QN77S90C, a QD-OLED set is about $200 less than it is at Amazon. It sits just below the company’s flagship series for 2023, delivers top scores for overall picture quality and HDR performance. (The Samsung QN77S90CD model is similar, except it’s sold via warehouse clubs.) It also has very good sound—better, in fact, than Samsung’s flagship model from last year. It includes an ATSC 3.0 tuner for receiving NextGen TV signals through an antenna.
65- and 70-Inch TVs
The LG 65QNED70AUA is from LG’s mid-tier QNED models, positioned above the more basic LED models. This set delivers satisfying picture quality, but lacks the peak brightness to deliver a compelling HDR experience. It also lacks some features, including local dimming or Mini LED backlights, found in pricier step-up models.
The price is $50 higher than it was for Black Friday.
The TCL 65QM6K is in the company’s entry-level Mini LED series for 2025. This 65-inch set performed well in terms of overall picture quality in our tests, although it was not quite as impressive for HDR and sound. It supports both Dolby Vision and HDR10+ HDR formats, as well as Dolby Atmos audio, and has a native 144Hz refresh rate. It uses the Google TV smart system.
Samsung QN65S84FA
The Samsung QN65S84FA is a 2025 OLED TV that appears to be exclusive to Best Buy. It’s well-priced for its performance (though it is $50 more than it was a few weeks ago), with excellent overall picture quality and very good HDR performance. It also has very good sound. It includes most of Samsung’s TV features, including support for object-tracking sound and Dolby Atmos immersive audio.
Samsung UN70U7900F
We didn’t test this 70-inch 4K smart TV from Samsung, a fairly basic “Crystal UHD” set for 2025. However, we did test its 50-inch sibling, the Samsung UN50U7900F, and it performed well in terms of overall picture quality; however, it was unable to deliver a decent HDR experience. (Samsung sets support HDR10+, but not Dolby Vision.) Currently, Best Buy offers the lowest price.
The Sony XR-65X90L is a midtier model from 2023 that’s available at this price at a few retailers—it was $50 less last week. It lacks the Mini LED backlight found in the model above, but does have a full-array backlight with local dimming. It performed well in our tests, with a very good overall picture quality and excellent HDR capabilities. It also has very good sound and an ATSC 3.0 tuner for receiving "Next-Gen TV" over-the-air broadcasts. Like other Sony sets, it uses the Google TV smart system. The Sony XR-65X90CL is similar but is sold via warehouse clubs.
The Samsung QN65S84FA is a 2025 OLED TV that appears to be exclusive to Best Buy. It’s well-priced for its performance, with impressive overall picture quality and very good HDR. Another plus is its above-average sound. It includes most of Samsung’s TV features, including support for object-tracking sound and Dolby Atmos immersive audio.
It’s now $100 more than its Black Friday price.
Situated in the sweet spot of LG’s 2025 OLED TV lineup, the OLED65C5PUA offers a nice balance of price and performance, with top-notch marks for all key picture quality and sound attributes. Unlike the flagship G5-series sets, which utilize a new "four-stack" OLED technology to enhance brightness, the C5 features a WOLED panel but still achieves sufficient brightness to excel with high dynamic range. The model features numerous gaming capabilities, including a 144Hz variable refresh rate.
55- to 58-Inch TVs
This 55-inch Hisense smart TV, a new model for 2025, is an entry-level QLED set that nonetheless delivers a satisfying picture, although it lacks the brightness to provide a compelling HDR experience. (The TV supports Dolby Vision and HDR10+ HDR, plus Dolby Atmos audio.) It also lacks some features, such as local dimming, found in step-up models. Sound quality isn’t great, so you may want to consider adding a soundbar. It utilizes the Amazon Fire TV smart system with Alexa built in. The price has jumped up $60 since last week.
Insignia NS-55F501NA26
We didn’t test this model. However, we did test a similar Insignia NS-55F301NA25 set, and it performed well in terms of overall picture quality, although it wasn’t able to produce a compelling HDR experience. It also had very good sound. This model, offered at a very attractive price for a set this size, utilizes the Amazon Fire TV smart platform, featuring the Alexa voice assistant. The price dropped $10 since last week.
Insignia NS55-UQFL26
This is a 55-inch QLED set from Insignia, Best Buy’s house brand. We didn’t test this model, but in general, Insignia TVs have done fairly well in our tests for overall picture quality, and not as good for HDR. This set supports both Dolby Vision HDR and Dolby Atmos sound, and utilizes the Amazon Fire TV smart system, featuring Amazon Alexa built in. The price dropped $10 since last week.
50-Inch and Smaller TVs
The Samsung UN50U7900F, a fairly basic 50-inch “Crystal UHD” set for 2025, did well in our tests except for HDR performance. (Samsung sets support HDR10+, but not Dolby Vision.) Currently, we’re seeing the set at this price at several retailers.
LG OLED48B5PUA
We didn’t test the 2025 entry-level LG OLED48B5PUA, but we did test its predecessor, the LG OLED48B5PUA, and expect this model to perform similarly. That set offers great overall picture quality, though its HDR performance lags that of the higher-tier C5 and G5 sets. It also has very good sound. The price jumped up $50 since its recent discount, making this about $130 more than its best.
Insignia NS32-FEFL26
Anyone looking for a small, budget-priced TV for a bedroom or office might consider this 32-inch Full HD set from Insignia, Best Buy’s house brand. Even better, it’s a smart TV that uses the Amazon Fire TV smart platform, with the Alexa voice-powered digital assistant baked. Otherwise, it’s a fairly basic set.
Soundbars
Samsung HW-Q930F
We didn’t test this premium 9.1.4-channel Dolby Atmos soundbar from Samsung, which is only available at Best Buy and in the Samsung store on Amazon, but based on our experience with higher-end Samsung soundbars, we expect it to deliver very satisfying sound. This system features upfiring drivers in both the main enclosure and the rear satellite speakers, along with a separate wireless subwoofer. It supports wireless Dolby Atmos immersive audio. It’s loaded with features, including Active Voice Amplifier, which analyzes background noise in your room and programs, and automatically enhances voices in the scene so you can hear dialogue more clearly. Amazon recently dropped its sale price by an extra $20.
Streaming Devices
The Amazon Fire TV Cube is a mashup of an Amazon Echo and a 4K Fire TV streamer. Its universal remote control capabilities let you control a host of other compatible A/V gear, including TVs, soundbars, receivers, and even some cable and satellite boxes. New features include HDMI 2.1 connections—one input and one output—for controlling other devices using your voice. (One cool trick is that the Cube will also upscale any content from a source connected to its HDMI input.) Other features include support for WiFi 6E, support for both Dolby Vision and HDR10+ HDR, and an Off button that disconnects the microphones if you don’t want the device in an always-listening mode.
The second-gen Amazon Fire TV Stick 4K Max is basically an updated version of the previous model, with a slightly faster processor, more storage (16GB instead of 8GB), and support for a newer wireless protocol, WiFi6e. It also has a new feature, called the Fire TV Ambient Experience, which has only been available on Amazon’s Omni-series QLED TVs until now. Basically, it lets you see information such as calendars and reminders, control smart devices, and view artwork or photos on the screen when you’re not watching TV.
The Roku Streaming Stick 4K, which is now $10 more than its best price, shares most of the same features as the more expensive Roku Streaming Stick 4K+, including improved WiFi, support for HDR10+ and Dolby Vision HDR, and compatibility with Amazon Alexa, Apple AirPlay, and Google Assistant. However, it utilizes the older WiFi 5 standard to connect to home networks and includes a standard Roku remote.
Like its predecessor, this updated Roku Ultra is the company’s most powerful 4K streaming player. It has a new, faster quad-core processor, quicker app launches, support for both Dolby Vision and HDR10+ HDR formats, and WiFi 6 wireless. Other features include an HDMI 2.1 connection to your TV, an Ethernet port for a wired connection, a lost-remote finder feature, and a wireless headphone mode that lets you pair with Bluetooth headphones. It also has the ability to integrate with Roku Smart Home devices, allowing you to view Roku doorbell or camera feeds on your TV. The new Ultra comes with Roku’s best remote control, the Voice Remote Pro (2nd Edition). The new remote is recharged via a USB-C connection and features a backlit display.
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