HD PICTURE QUALITY. HD picture quality was very good. It did an excellent job displaying the fine detail of HD content though some added edge enhancement processing was noted, but not distracting. Color accuracy was very good, and flesh tones in particular, looking natural. Color temperature was slightly on the cool side, lending images a bluish tone. Contrast--the difference between the darkest blacks and brightest whites--was good, so images had depth and dimension, typical of most models we test. The brightness level was good, making it a suitable choice for most rooms. Black levels were generally good, though not as dark as better performers on the darkest scenes (though quality does degrade as you move to the sides - see viewing angle). In scenes with subtly shaded light-to-dark areas, such as a sky during sunset, the model did a very good job producing a smooth transition without distinct, coarse bands. The deinterlacing and film mode operations were excellent on HD content; there was little or no trace of jaggies on the edges of objects for video and film-based 1080i video content, such as from cable.
VIEWING ANGLE. This Element has a narrow viewing angle overall, below-average performance among TVs for this attribute. Only those seated directly in front of the screen will see the best picture quality. When we viewed the TV from the sides image quality degraded significantly. The picture showed a strong loss of color, so flesh tones looked very washed out, along with a slight color shift. Black levels visibly brightened, reducing contrast especially on dark scenes. When viewing the image from above or below eye level to the screen, the vertical viewing angle was good. The picture showed some change in color, contrast, and black level.
ULTRA HD PERFORMANCE. Overall UHD performance was good and showed excellent HD-to-UHD upconversion. All native 4K content (non HDR) we played on this model, including movies and test videos, was presented in full 4K detail with excellent fidelity when played back via the TV's HDMI input. This TV can stream 4K programs from Netflix. Image detail was generally fine but closer scrutiny reveals that fine texture was slightly compromised. High-resolution photos were unfortunately downscaled to a lower 1080p resolution, not taking advantage of the display's detail potential. This display does not support HDR (High Dynamic Range).
MOTION BLUR. This Element TV has good motion performance, with some blurring on our motion tests. This is better than average for LCD displays with the basic 60Hz frame rate. This model does not include a blur reduction feature.
SCREEN REFLECTIVITY. Though not as mirror-like as on some models, this screen surface is glossy and therefore susceptible to reflections from a nearby lamp or window. It does a good job reducing glare from ambient light and maintains contrast in a brighter room environment.
SOUND QUALITY. This model has fair sound quality with below average performance. It's acceptable for typical programming, but shortcomings become obvious with movie soundtracks and music. Bass was lacking, as was treble detail, and the overall sound was a bit thin and closed in. The speakers produced a good volume range so this model should play sufficiently loud in typical room environments, but quality does degrade at the highest settings. Also, at higher volume, dynamic compression kept the sound from distorting but also limited the clarity of peaks in loudness, which can be a bit distracting on some audio content. If sound quality matters to you, you might want to add a soundbar or other external speaker system.
EASE OF USE. On first power up there is an on-screen guide that helps you through setting up the TV. Element's basic remote offers a traditional button keypad with high contrast labeling that is fairly readable in a dimly lit environment. It also provides direct button access to Netflix, Vudu, YouTube, Pandora, Toon Goggles, and AccuWeather streaming services. It lacks the ability to add custom labels to different input sources.
INTERNET FEATURES. This TV provides basic Internet functionality with a limited selection of applications via its "Streaming" portal. Movie streaming services include Netflix and YouTube.
CONNECTIONS. This model has three HDMI inputs-- one supports ARC (Audio Return Channel), one "component/composite shared" input (which means you can only use one type or the other at a time). It also has two USB ports, an optical digital audio out, a headphone out, an Ethernet port, a VGA video input, WiFi wireless networking. The cable connections on the rear panel are recessed with side or bottom-facing ports, so wires don't protrude beyond the display's depth.
INCLUDED IN THE BOX. A quick start guide. An electronic manual in the TV's menu. A remote control with batteries. No printed manual is included.
ABOUT ULTRA HD TESTING: We test UHD picture quality using 4K movies, videos, photos, and test patterns to confirm these displays deliver performance to this format's full potential. We check the TV's ability to reproduce 4K image detail, as well as high dynamic range (HDR) for TVs that support this capability. Image quality is tested using a 4K movie player connected to the TV's HDMI input, as well as from files stored on flash drive plugged into the TV's USB port. We also check the quality of 4K streaming from Netflix or YouTube (if the service is supported by the TV), and how well the TV can upscale HD movies to the display's higher UHD resolution while keeping artifacts such as "jaggies" along the edges of image content to a minimum. The best UHD TVs, and HDTVs, present high fidelity images that reveal the full quality of the best source content without degradation.
