PICTURE QUALITY This model had very good high-definition picture quality. Image detail was generally fine, but as we've noticed with all Roku TVs this year we saw excessive jaggies on the edges of image content, due to flawed image processing. We also detected some added edge enhancement which boosts edge sharpness, but also makes the image look less natural. Color accuracy was very good, with images generally looking natural. Contrast--the difference between the darkest blacks and brightest whites--was good, so images had depth and dimension, typical of most models we test. The brightness level was good, making it a suitable choice for most rooms. Black levels were only fair with darker areas of the image looking unnaturally illuminated. Dark scenes, in particular, were lacking in contrast. In scenes with subtly shaded light-to-dark areas, such as a sky during sunset, the TV did a very good job producing a smooth transition without distinct, coarse bands. Film mode operation for HD film-based content was excellent, with no visible jaggies along the edges of objects during motion scenes. Deinterlacing on the other hand was only fair, with jaggies visible when converting 1080i video content, such as from cable, to the display's native resolution.
VIEWING ANGLE This Haier has a wide viewing angle overall, better than that of most LCDs. It will provide the same picture quality, with fewer problems than most LCD sets, for typical viewing conditions--say, if your family is seated across a long sectional or in chairs off to the sides of the TV.
With brighter scenes, like sporting events, the display did a fine job maintaining accurate colors and contrast whether we moved off to the sides or were viewing from above or from below screen. The picture did show some dimming from the sides but not to any point we found distracting. With dark scenes the display didn't fare quite as well. When viewed from the sides, the depth of black levels varied depending on the vertical position of the viewer's head. As we moved closer to the screen this limitation became even more apparent, especially if seated on the floor looking upward where black levels brightened significantly. This display's wide viewing angle is best appreciated when viewed at eye level to the screen.
MOTION BLUR This Haier TV has only fair motion performance, with significant blurring on our motion tests. Though it claims to have a higher frame rate than 60Hz, a feature designed to reduce motion blur, it could not be found in the menu, and performance was worse than on models with an effective similar feature. On typical program content, the blurring effect is often fleeting and may not bother most people. However, keen-eyed viewers may detect the loss of texture and detail on scenes with movement, especially in high-quality video such as a Blu-ray movie.
SCREEN REFLECTIVITY The screen surface on this LCD TV has one of the shinier mirror-like surfaces we've seen, which makes it very susceptible to reflections from a nearby lamp or window. The screen is dark so it does a good job reducing glare from ambient light and maintains contrast even in a bright room.
SOUND QUALITY This TV has fair sound quality with below average performance. It's acceptable for typical programming, but shortcomings become obvious with movie soundtracks and music. With movies, dialog was acceptably clear sounding, though a bit muffled and thin, while background music and other sounds were slightly recessed. Bass extension was lacking, and treble lacked detail, while the overall sound was somewhat thin, and somewhat closed in. It has a good volume range so the TV should play sufficiently loud in typical room environments. If sound quality matters to you, you might want to add a soundbar or other external speaker system to this set.
EASE OF USE Overall, we found the set easy to use. Setting up the TV for the first time was straightforward, as was access to features and controls you'll probably adjust only once. Ease of access to features you typically use more often was good. Also, the remote is satisfactory, and the on-screen menu is easy to navigate.
It lacks a dedicated menu button on the television console, so you can't access the menu if you lose the remote. The remote's major function buttons were sufficiently large and have high-contrast labeling, making them easier to see and navigate.
STAND ASSEMBLY Mounting the support stand to the TV is straightforward.
INTERNET FEATURES This TV provides advanced Internet capability. Features include access to a library of applications via "Roku Channel Store." Movie streaming services include: Netflix, Amazon, Hulu Plus, Vudu, YouTube, HBO Go, Pandora, TuneIn, Amazon Music, Spotify, iHeart RADIO, Google play Movies & TV, CBS All Access, Sling TV, Showtime, HBO Now, Showtime Anytime.
CONNECTIONS This TV includes three HDMI inputs, one composite input, optical digital audio out, one USB port, and Wi-Fi. This TV has no type of wireless connectivity. The cable connections on the rear panel are recessed with side or bottom-facing ports, so wires don't protrude beyond the display's depth.
INCLUDED IN THE BOX The TV comes with: a quick start guide, and a remote with batteries. ABOUT FIRMWARE VERSION: Our test results and picture settings are valid for the version of firmware indicated. If your TV's firmware differs from the one shown you either have an older or a newer version of firmware. Manufacturers may periodically upgrade the TV's firmware to enhance operation, fix bugs, or add features. Firmware upgrades may be downloadable directly to your TV via a wired or wireless network (if internet capable), USB port, or memory card, depending on your TV's capability. You can check your TV's firmware version, or upgrade to the latest firmware by pressing the menu button on your remote and navigating to the appropriate submenu, typically under settings. Consult the user manual or manufacturer's website if further guidance is needed.
