HD PICTURE QUALITY. HD picture quality was very good. It did an excellent job displaying the finest detail of HD content. Color accuracy was very good, with flesh tones in particular, looking natural. Contrast--the difference between the darkest blacks and brightest whites--was good, so images had depth and dimension. Depth of black level was below average, with darker scenes in particular looking hazy, with little contrast (though quality does degrade as you move to the sides - see viewing angle). Brightness level was only fair, dimmer than most even with the backlight turned up, and is not the best choice for a bright room. There was visible banding (unnatural contours) on scenes with subtly shaded light-to-dark areas, such as a sky during sunset, rather than smooth transitions. There was slight display non-uniformity that created brighter cloudy areas most noticeable on very dark scenes (or in the black bars of a letterboxed movie). We routinely see this issue with LCDs and severity can vary from model to model. The deinterlacing and film mode operations were excellent on HD content; there was little or no trace of jaggies on the edges of objects for video and film-based 1080i video content, such as from cable.
VIEWING ANGLE. This Hisense has a narrow viewing angle overall, below-average performance among TVs for this attribute. Only those seated directly in front of the screen will see the best picture quality. When we viewed the TV from the sides image quality degraded significantly. The picture showed a moderate loss of color, so flesh tones looked a bit washed out. Black levels visibly brightened, reducing contrast especially on dark scenes. When viewing the image from above or below eye level to the screen, the vertical viewing angle was good. The picture showed some change in color, contrast, and black level.
ULTRA HD PERFORMANCE. Overall UHD performance was very good and showed very good HD-to-UHD upconversion. All native 4K content (non HDR) we played on this model, including movies and test videos, was presented in full 4K detail with excellent fidelity when played back via the TV's HDMI input. Via the USB port, high-resolution photos were displayed in full 4K detail. With regular HD content, the TV's HD-to-UHD up-conversion processing was very good, with edges along diagonals of image content showing slight jaggies, just short of the best we've seen.
HIGH DYNAMIC RANGE (HDR) PERFORMANCE. HDR performance had very limited effectiveness. The display's lack of high peak brightness capability (by HDR standards) did not enhance the realism of our 4K test videos mastered for high dynamic range, while revealing little or no contrast between moderately bright and very bright highlights within a scene. It did a good job reproducing a greater range of nuanced shadow detail from black to white, with no obvious banding on areas of the image that have subtle shade variations. There was no visible loss of near-white shadow detail in the brightest areas. Very bright colored objects remained nicely saturated.
MOTION BLUR. This Hisense TV has good motion performance, with some blurring on our motion tests. This is better than average for LCD displays with the basic 60Hz frame rate. This model does not include a blur reduction feature.
SCREEN REFLECTIVITY. Though not as mirror-like as on some models, this screen surface is glossy and therefore susceptible to reflections from a nearby lamp or window. It does a good job reducing glare from ambient light and maintains contrast in a brighter room environment.
SOUND QUALITY. This model has fair sound quality with below average performance. It's acceptable for typical programming, but shortcomings become obvious with movie soundtracks and music. Bass was adequate, which added some fullness to the sound, and treble was nicely detailed, while the overall sound was on the bright side, and a bit thin and closed in. The speakers produced a good volume range so this model should play sufficiently loud in typical room environments and without obvious distortion. If sound quality matters to you, you might want to add a soundbar or other external speaker system.
EASE OF USE. On first power up there is an on-screen guide that helps you through setting up the TV. Hisense includes a basic remote that has traditional button navigation controls and number keypad. It adds direct button access to streaming services including Netflix, Vudu, YouTube, Fandango NOW. The high contrast labels on the buttons make them easier to read in a dimmer viewing environment. The TV's stand is 35 inches wide.
INTERNET FEATURES. This TV provides advanced Internet capabilities with access to a library of applications, and a full Web browser. Movie streaming services include Netflix and YouTube.
CONNECTIONS. This model has three HDMI inputs-- one supports ARC (Audio Return Channel), one "component/composite shared" input (which means you can only use one type or the other at a time). It also has one USB port, an optical digital audio out, a headphone out, an Ethernet port, WiFi wireless networking; DLNA, to access files within your home network; Casting, which allows you to send streaming content from your mobile device to the TV via your home network; Screen mirroring, where the image on your smartphone or other compatible device can also appear on the TV.
INCLUDED IN THE BOX. A printed user manual. A quick start guide. A remote control with batteries. A detachable power cord.
ABOUT ULTRA HD TESTING: We test UHD picture quality using 4K movies, videos, photos, and test patterns to confirm these displays deliver performance to this format's full potential. We check the TV's ability to reproduce 4K image detail, as well as high dynamic range (HDR) for TVs that support this capability. Image quality is tested using a 4K movie player connected to the TV's HDMI input, as well as from files stored on flash drive plugged into the TV's USB port. We also check how well the TV can upscale HD movies to the display's higher UHD resolution while keeping artifacts such as "jaggies" along the edges of image content to a minimum. The best UHD TVs, and HDTVs, present high fidelity images that reveal the full quality of the best source content without degradation.
