HD PICTURE QUALITY. HD picture quality was very good. It did an excellent job displaying the finest detail of HD content. We did note some added edge enhancement processing, but it wasn't distracting. Color accuracy was very good, with flesh tones in particular, looking natural. Color temperature was slightly on the cool side, lending images a bluish tone. Contrast--the difference between the darkest blacks and brightest whites--was good, so images had depth and dimension. Black level was generally good, though not as dark as better performers on the darkest scenes (though quality does degrade as you move to the sides - see viewing angle). The brightness level was good (with the backlight control turned up), making it a suitable choice for most rooms. There was visible banding (unnatural contours) on scenes with subtly shaded light-to-dark areas, such as a sky during sunset, rather than smooth transitions. There was slight display non-uniformity that created brighter cloudy areas most noticeable on very dark scenes (or in the black bars of a letterboxed movie). We routinely see this issue with LCDs and severity can vary from model to model. The deinterlacing and film mode operations were excellent on HD content; there was little or no trace of jaggies on the edges of objects for video and film-based 1080i video content, such as from cable.
VIEWING ANGLE. This Hisense has a narrow viewing angle overall, below-average performance among TVs for this attribute. Only those seated directly in front of the screen will see the best picture quality. When we viewed the TV from the sides image quality degraded significantly. The picture showed a moderate loss of color, so flesh tones looked a bit washed out. Black levels visibly brightened, reducing contrast especially on dark scenes. When viewing the image from above or below eye level to the screen, the vertical viewing angle was good. The picture showed some change in color, contrast, and black level.
ULTRA HD PERFORMANCE. Overall UHD performance was very good and showed very good HD-to-UHD upconversion. All native 4K content (non HDR) we played on this model, including movies and test videos, was presented in full 4K detail with excellent fidelity when played back via the TV's HDMI input. Via the USB port, high-resolution photos were displayed in full 4K detail. With regular HD content, the TV's HD-to-UHD up-conversion processing was very good, with edges along diagonals of image content showing slight jaggies, just short of the best we've seen.
HIGH DYNAMIC RANGE (HDR) PERFORMANCE. Though this model is HDR compatible, its HDR performance was very limited and lacked the enhancements in image quality expected from this capability. The display's lack of high peak brightness capability (by HDR standards) limited its ability to show the benefits of HDR to full effect on our test videos, while revealing little or no contrast between moderately bright and very bright highlights within a scene. It did a good job reproducing a greater range of nuanced shadow detail from black to white, with no obvious banding on areas of the image that have subtle shade variations, but some loss of near-white shadow detail in the brightest areas was noted. Brighter colored objects remained nicely saturated.
MOTION BLUR. This Hisense TV has good motion performance, with some blurring on our motion tests. This is better than average for LCD displays with the basic 60Hz frame rate. This model does not include a blur reduction feature.
SCREEN REFLECTIVITY. Though not as mirror-like as on some models, this screen surface is glossy and therefore susceptible to reflections from a nearby lamp or window. It does a good job reducing glare from ambient light and maintains contrast in a brighter room environment.
SOUND QUALITY. This model has good sound quality; about average among the models we've tested. When watching a blockbuster movie, a concert, or TV show, it delivers decent performance but falls short of the better performers. Bass was lacking as was treble detail, while the overall sound was a bit thin and closed in. The speakers produced a good volume range so this model should play sufficiently loud in typical room environments and without obvious distortion. Most people would find this sound quality acceptable.
EASE OF USE. On first power up there is an on-screen guide that helps you through setting up the TV. Hisense includes a traditional button keypad remote for control of basic functions. It includes three buttons that allow direct access to streaming services from Netflix, VUDU, and YouTube. The high contrast labels on the buttons make them easier to read in a dimmer viewing environment. The TV's stand is 41 inches wide.
INTERNET FEATURES. This TV provides advanced Internet capabilities with access to a library of applications, and a full Web browser. Movie streaming services include Netflix and YouTube.
CONNECTIONS. This model has three HDMI inputs-- one supports ARC (Audio Return Channel), one "component/composite shared" input (which means you can only use one type or the other at a time). It also has two USB ports, an optical digital audio out, a headphone out, an Ethernet port, WiFi wireless networking; DLNA, to access files within your home network; Casting, which allows you to send streaming content from your mobile device to the TV via your home network; Screen mirroring, where the image on your smartphone or other compatible device can also appear on the TV.
INCLUDED IN THE BOX. A printed user manual. A quick start guide. A remote control with batteries. A detachable power cord.
ABOUT ULTRA HD TESTING: We test UHD picture quality using 4K movies, videos, photos, and test patterns to confirm these displays deliver performance to this format's full potential. We check the TV's ability to reproduce 4K image detail, as well as high dynamic range (HDR) for TVs that support this capability. Image quality is tested using a 4K movie player connected to the TV's HDMI input, as well as from files stored on flash drive plugged into the TV's USB port. We also check how well the TV can upscale HD movies to the display's higher UHD resolution while keeping artifacts such as "jaggies" along the edges of image content to a minimum. The best UHD TVs, and HDTVs, present high fidelity images that reveal the full quality of the best source content without degradation.