HD PICTURE QUALITY. HD picture quality was only decent. It did a very good job displaying the fine detail of HD content. We did note some added edge enhancement processing, but it wasn't distracting. Color accuracy was acceptable, but below that of most models. Color temperature was slightly on the cool side, lending images a bluish tone. Contrast—the difference between the darkest blacks and brightest whites—was good, so images had depth and dimension. Black level was generally good, though not as dark as better performers on the darkest scenes (though quality does degrade as you move to the sides - see viewing angle). The brightness level was good (with the backlight control turned up), making it a suitable choice for most rooms. There was visible banding (unnatural contours) on scenes with subtly shaded light-to-dark areas, such as a sky during sunset, rather than smooth transitions. There was slight display non-uniformity that created brighter cloudy areas most noticeable on very dark scenes (or in the black bars of a letterboxed movie). We routinely see this issue with LCDs and severity can vary from model to model. Film mode operation for HD film-based content was excellent, with no visible jaggies along the edges of objects during motion scenes. Deinterlacing was very good, with minimal jaggies visible when converting 1080i video content, such as from cable, to the display's native resolution.
VIEWING ANGLE. This Insignia has a moderate viewing angle overall, decent, but not quite as good as the better-performing TVs we've tested. The optimal seating position for best picture quality is directly in front of this model. When we viewed the TV from the sides, image quality got worse. The picture showed a strong loss of color, so flesh tones looked very washed out. Black levels visibly brightened, reducing contrast especially on dark scenes. When viewing the image from above or below eye level to the screen, the vertical viewing angle was good. The picture showed some change in color, contrast, and black level.
MOTION BLUR. This Insignia TV has only fair motion performance, with significant blurring on our motion tests. This is typical of LCD TVs with the basic 60Hz frame rate. This model does not include a blur reduction feature. The visibility of blurring on typical program content is often subtle and may not bother most people, but keen-eyed viewers may detect some loss of texture and detail on scenes with movement.
SCREEN REFLECTIVITY. Though not as mirror-like as on some models, this screen surface is glossy and therefore susceptible to reflections from a nearby lamp or window. It does a good job reducing glare from ambient light and maintains contrast in a brighter room environment.
SOUND QUALITY. This model has fair sound quality with below average performance. It's acceptable for typical programming, but shortcomings become obvious with movie soundtracks and music. Bass was lacking, as was treble detail, while the overall sound was on the bright side and closed in. The volume from its speakers was limited—just adequate for a smaller, quiet listening environment, and quality does degrade at high volume settings. Also, at higher volume, dynamic compression kept the sound from distorting, but also limited the clarity of peaks in loudness, which can be distracting on some audio content. If sound quality matters to you, you might want to add a soundbar or other external speaker system.
EASE OF USE. On first power up there is an on-screen guide that helps you through setting up the TV. Insignia includes a traditional IR, button keypad remote for control of basic functions. The high contrast labels on the buttons make them easier to read in a dimmer viewing environment. The TV's stand is 34 inches wide.
INTERNET FEATURES. This TV does not provide access to the Internet.
CONNECTIONS. This model has two HDMI inputs—one supports ARC (Audio Return Channel), one composite input, and no component input one USB port, an optical digital audio out, a headphone out.
WHAT'S INCLUDED. A quick start guide. A remote control with batteries. No printed manual is included.
