First Look: Apple's New 24-Inch iMac
The most exciting iMac in years combines a supersharp display with the superfast Apple M1 processor
Laptops long ago eclipsed desktop computers in popularity, but for many people who have a dedicated spot at home for work, there’s a lot to like about all-in-one computers such as the new Apple iMac, which is up for preorder now.
The new iMac is a compelling package that combines a 24-inch high-resolution display with powerful internal components. Over the past week I’ve been using a loaner from Apple to see how well the iMac stands up to everyday use. The iMac is equipped with an Apple M1 processor, 16 gigabytes of memory, and 500GB of solid state storage. My impression? It handily did everything I asked, from editing documents in Microsoft Word to putting together a presentation in Keynote to reading the local news on Facebook to watching an episode or two of “Ted Lasso” on Apple TV+.
High-End Webcam
It wasn’t too long ago that webcams were treated like an afterthought, something you’d use every now and then but hardly thought about. And then the pandemic happened, forcing so many of us to learn and work remotely using apps like Zoom, Microsoft Teams, and whatever Google is calling Meet this week. Suddenly, webcams mattered to more than just Twitch streamers.
In recent years, the webcams found in Macs (including the M1-based MacBooks from last fall) were . . . serviceable. They worked, but unless you were in ideal lighting conditions, or had invested in a couple of ring lights, picture quality wasn’t great. The iMac and its 1080p HD webcam completely flips the script, and it’s so good you’ll probably never consider upgrading to a dedicated external webcam. The camera is high-res, sure, but what’s even more impressive is how the picture is automatically tuned to make me look bright and clear no matter the lighting conditions.
I am used to having to fiddle with the auto-balance setting of my dedicated external webcam to get my skin tone to look accurate, but that’s something the iMac’s built-in webcam handles on its own. It’s sort of funny, in a way: I was so used to messing with my webcam’s settings that I felt almost like the iMac’s camera was artificially limiting. “Where do I adjust the settings? Oh, I don’t need to. Wow!”
Movie-Worthy Speakers
Ever try to watch a movie on a laptop with its built-in speakers? Not a great experience. What about a Zoom call? You can almost hear the ghost of Steve Jobs shout, “Terrible!”
That’s not the case with the new iMac’s speakers.
I ordinarily use a computer with a pair of headphones but forced myself out of my comfort zone by using only the built-in speakers while watching videos from services including Apple TV+ and YouTube, conducting video calls, and listening to music on Spotify. And while my preference would still be to use a pair of headphones for these activities (old habits die hard), the difference here is that I wouldn’t feel obligated to do so. That’s because these speakers sound clear and powerful . . . for computer speakers. Are they as good as, say, my Sonos One speaker? Well, no, but I’m not sure they’re intended to be, either.
So they sound good, but it’s perhaps not as transformative an improvement as other aspects of the iMac.
Speedy Processor
The new iMac is powered by Apple’s homegrown M1 processor, which debuted last fall with the MacBook Air and MacBook Pro.
I wasn’t expecting too many surprises here, and I didn’t get any. Performance while tackling the sorts of everyday productivity and creator-y work that Apple envisions as key iMac use cases was totally fine. I never once noticed any untimely slowdowns, and doing everything from editing audio in Audacity to playing the odd (albeit not especially demanding) game like “Cities: Skylines” went off without a hitch. Apple isn’t marketing the iMac as some uber-powerful rig, but rather an easy-to-use desktop that has enough oomph for the Zoom era. So far, so good, though testers in CR’s computer labs will be able to tell us exactly how the iMac compares with popular Intel-based all-in-one PCs like the HP Envy and Dell Inspiron.
Should You Buy One?
Is an iMac right for you? Well, the first question is whether you really want a desktop computer. They’re not ideal for everyone, especially for consumers who want to own only a single computer. For them, the benefits of being able to take a laptop to class, to the local coffee shop, or merely from the living room to the backyard probably do give the edge to a laptop.
But for a consumer who’s building out a dedicated home office, or who is otherwise prepared to use the computer in a single location, a desktop makes sense. And this particular one makes a strong case for itself.
The iMac’s large, high-res display makes work and play a treat, its vastly improved webcam means you won’t look like a smeary mess to your colleagues even in suboptimal lighting conditions, and in a week of casual use, I felt like its overall snappy performance was more than adequate for getting stuff done without waiting forever and a day. Our official test results will reveal more. But for now, it seems like the new iMac might just be the Mac to get if you’re planning to work from home for any length of time in the future.
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