PICTURE QUALITY This model had very good high-definition picture quality. It did an excellent job displaying the finest detail. Color accuracy was very good, with images generally looking natural, though color temperature was slightly on the cool side, lending images a bluish tone. Contrast--the difference between the darkest blacks and brightest whites--was good, so images had depth and dimension, typical of most models we test. The brightness level was good, making it a suitable choice for most rooms. Black levels were generally good, though not as dark as better performers on the darkest scenes. Images had an excellent level of detail without any enhancement. In scenes with subtly shaded light-to-dark areas, such as a sky during sunset, the TV did a very good job producing a smooth transition without distinct, coarse bands. There was slight display nonuniformity that created brighter cloudy areas most noticeable on very dark scenes (or in the black bars of a letterboxed movie). We routinely see this issue with LCDs and severity can vary from TV to TV. Check your model for this issue, and if present, see if you find it distracting. Film mode operation for HD film-based content was only good with visible jaggies along the edges of objects during motion scenes on movies. Deinterlacing was very good, with minimal jaggies visible when converting 1080i video content, such as from cable, to the display's native resolution.
VIEWING ANGLE This Insignia has a moderate viewing angle overall, decent, but not quite as good as the better-performing LCD sets we've tested. The optimal seating position for best picture quality is directly in front of the TV. If your family is seated in chairs off to the side of the TV, they'll see decent but compromised image quality.
When we moved off to the sides the horizontal viewing angle was good; the picture showed a slight loss of color, along with a slight color shift. Black levels visibly brightened, reducing contrast. When viewing the image from above or below eye level to the screen, the vertical viewing angle was very good. The picture showed minimal change in color, contrast, and black level.
MOTION BLUR This Insignia TV has only fair motion performance, with significant blurring on our motion tests. This is typical of LCD TVs with the basic 60Hz frame rate. On typical program content, the blurring effect is often fleeting and may not bother most people. However, keen-eyed viewers may detect the loss of texture and detail on scenes with movement, especially in high-quality video such as a Blu-ray movie.
SCREEN REFLECTIVITY Though not as mirror-like as on some LCDs, this screen surface is glossy and therefore susceptible to reflections from a nearby lamp or window. The screen is dark so it does a good job reducing glare from ambient light and maintains contrast even in a bright room.
SOUND QUALITY This TV has good sound quality; about average among the TVs we've tested. When watching a movie blockbuster, a concert, or TV show, it delivers decent performance but falls short of the better performers. With movies, dialog was generally clear and natural sounding, though a bit thin, while background music and other sounds were slightly recessed. Bass extension was lacking, but treble was nicely detailed, while the overall sound was a bit thin and closed in. It has a good volume range so the TV should play sufficiently loud in typical room environments. Most will find this sound quality acceptable.
EASE OF USE Overall, we found the set easy to use. Setting up the TV for the first time was very easy, as was access to features and controls you'll probably adjust only once. Ease of access to features you typically use more often was very good. Also, the remote is very good, and the on-screen menu is very easy to navigate.
STAND ASSEMBLY Mounting the support stand to the TV is straightforward, though the stand requires the assembly of two parts before mounting.
INTERNET FEATURES This TV does not have access to the Internet.
CONNECTIONS This TV includes two HDMI inputs, one shared connection between the component and composite inputs (which means you can only use one type or the other at a time), optical digital audio out, and one USB port. This TV has no type of wireless connectivity. The cable connections on the rear panel are recessed with side or bottom-facing ports, so wires don't protrude beyond the display's depth.
INCLUDED IN THE BOX The TV comes with: a quick start guide, and a remote with batteries. ABOUT FIRMWARE VERSION: Our test results and picture settings are valid for the version of firmware indicated. If your TV's firmware differs from the one shown you either have an older or a newer version of firmware. Manufacturers may periodically upgrade the TV's firmware to enhance operation, fix bugs, or add features. Firmware upgrades may be downloadable directly to your TV via a wired or wireless network (if internet capable), USB port, or memory card, depending on your TV's capability. You can check your TV's firmware version, or upgrade to the latest firmware by pressing the menu button on your remote and navigating to the appropriate submenu, typically under settings. Consult the user manual or manufacturer's website if further guidance is needed.