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EM43RF5
A 43-inch LCD HDTV with LED backlighting from JVC with 1080p resolution, a 120Hz refresh rate, 3 HDMI inputs, and 1 component-video input. Other screen sizes in this model line include: (40"), (50"), (55")
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Description
A 43-inch LCD HDTV with LED backlighting from JVC with 1080p resolution, a 120Hz refresh rate, 3 HDMI inputs, and 1 component-video input. Other screen sizes in this model line include: (40"), (50"), (55")

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CR's Expert Take

How did it perform in our owner surveys and expert lab testing?

Overall Score

The Overall Score for this model incorporates our expert lab test results, as well as ratings for that brand’s reliability and owner satisfaction from our annual product owner survey of members.
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Current Range of Tested TVs
What goes into the Overall Score?

OWNER SURVEYS

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Predicted Reliability
 /  5
Owner Satisfaction
 /  5
HD picture quality
 /  5
UHD picture quality
 /  5
HDR
 /  5
Viewing angle
 /  5
Motion blur
 /  5
Sound quality
 /  5
Versatility
 /  5
Data privacy
 /  5
Data security
 /  5
Ultra HD Picture Quality
 /  5
Ultra HD performance
 /  5
Color
 /  5
Screen size
TV resolution type
 /  5
Display type (Backlight)
 /  5
Internet-enabled
 /  5
Energy cost/yr.
Platform
 /  5

Detailed Test Results

PICTURE QUALITY This model had very good high-definition picture quality. It did an excellent job displaying the finest detail. Edges of objects in the image stood out too much because of over-enhancement. Color accuracy was very good, with images looking quite natural. Color temperature was slightly on the cool side, lending images a bluish tone. Contrast--the difference between the darkest blacks and brightest whites--was good, so images had depth and dimension, typical of most models we test. The brightness level was good, making it a suitable choice for most rooms. Black levels were generally good, though not as dark as better performers on the darkest scenes. Images had a slight degree of enhancement that slightly diminished the realism of people and objects. There was visible banding (unnatural contours) on scenes with subtly shaded light-to-dark areas, such as a sky during sunset, rather than smooth transitions. Film mode operation for HD film-based content was only good with visible jaggies along the edges of objects during motion scenes on movies. Deinterlacing on the other hand had excellent performance with no visible jaggies when converting 1080i video content to the display's native resolution.

VIEWING ANGLE This JVC has a moderate viewing angle overall, decent, but not quite as good as the better-performing LCD sets we've tested. The optimal seating position for best picture quality is directly in front of the TV. If your family is seated in chairs off to the side of the TV, they'll see decent but compromised image quality.

When we moved off to the sides the horizontal viewing angle was good; the picture showed a moderate loss of color so flesh tones looked washed out, along with a slight color shift. Black levels brightened significantly, making dark scenes look hazy.

MOTION BLUR This JVC TV has only fair motion performance, with significant blurring on our motion tests. Though it claims to have a higher frame rate than 60Hz, a feature designed to reduce motion blur, it could not be found in the menu, and performance was worse than on models with an effective similar feature. On typical program content, the blurring effect is often fleeting and may not bother most people. However, keen-eyed viewers may detect the loss of texture and detail on scenes with movement, especially in high-quality video such as a Blu-ray movie.

SCREEN REFLECTIVITY Though not as mirror-like as on some LCDs, this screen surface is glossy and therefore susceptible to reflections from a nearby lamp or window. The screen is dark so it does a good job reducing glare from ambient light and maintains contrast even in a bright room.

SOUND QUALITY This TV has fair sound quality with below average performance. It's acceptable for typical programming, but shortcomings become obvious with movie soundtracks and music. With movies, dialog was clear and natural sounding, though a bit muffled, but background soundtrack music and other sounds remained well balanced. Base extension was lacking, but treble was nicely detailed, but the TV's overall sound was somewhat closed in. It has a good volume range so the TV should play sufficiently loud in typical room environments. Also, at higher volume settings audible dynamic compression keeps the sound from distorting but also limits clarity when there are peaks in loudness, which can be distracting on some audio content. If sound quality matters to you, you might want to add a soundbar or other external speaker system to this set.

EASE OF USE Overall, we found the set was easy to use for the most part. Setting up the TV for the first time was fairly straightforward, as was access to features and controls you'll probably adjust only once. Ease of access to features you typically use more often was good. Also, the remote is satisfactory, and the on-screen menu is moderately easy to navigate.

The black against black labeling of the connectors on the TV console is very difficult to read.

STAND ASSEMBLY Mounting the TV to the included one-piece support stand is easy.

INTERNET FEATURES This TV provides advanced Internet capability. Features include access to a library of applications via "Roku Channel Store

CONNECTIONS This TV includes three HDMI inputs, one shared connection between the component and composite inputs (which means you can only use one type or the other at a time), optical digital audio out, one USB port, and Wi-Fi. This TV has no type of wireless connectivity. The cable connections on the rear panel are recessed with side or bottom-facing ports, so wires don't protrude beyond the display's depth.

INCLUDED IN THE BOX The TV comes with: a quick start guide, a remote with batteries, and Roku Streaming Stick. ABOUT FIRMWARE VERSION: Our test results and picture settings are valid for the version of firmware indicated. If your TV's firmware differs from the one shown you either have an older or a newer version of firmware. Manufacturers may periodically upgrade the TV's firmware to enhance operation, fix bugs, or add features. Firmware upgrades may be downloadable directly to your TV via a wired or wireless network (if internet capable), USB port, or memory card, depending on your TV's capability. You can check your TV's firmware version, or upgrade to the latest firmware by pressing the menu button on your remote and navigating to the appropriate submenu, typically under settings. Consult the user manual or manufacturer's website if further guidance is needed.

About

The JVC EM43RF5 is a 43-inch LCD HDTV with a native resolution of 1920x1080 (1080p). It has an LED backlight. Rather than the basic 60Hz, it has a faster 120Hz frame rate, a feature designed to reduce motion blur.

This model is Internet-enabled and can access online content, including streaming movie and TV services. This TV is also Wi-Fi capable, so you can connect it to your home network wirelessly.

There are 4 HD-capable inputs: 3 HDMI and 1 component-video, which doubles as a composite-video input. It also has a USB port, which may be used to play media--photos, videos, and music--stored on a flash drive.

The JVC EM43RF5 measures 24 inches high by 38.1 inches wide by 7.7 inches deep, including its base. The panel itself is 2.8 inches thick including any protrusions, and the screen has a glossy finish. The bezel framing the screen is gloss black

The warranty on this TV covers parts/labor for 12/12 months, respectively. Other screen sizes in this model line include: EM40RF5 (40"), EM50RF5 (50"), EM55RF5 (55")

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