Best deals on new SUVs include the Chevrolet Equinox

SUVs are the most popular type of passenger vehicle, with offerings now spanning from tiny subcompacts to powerful full-sized models. In between are configurations with the comfort, versatility, and all-weather traction to satisfy many consumers’ needs. 

Despite the demand for these vehicles, good deals can be found on SUVs . . . if you know where to look. Below, we list 2020 models with projected savings of up to 20 percent off the original window sticker price.

Consumer Reports’ analysts combed through national incentives to find deals, and found many, so to make sure the featured cars represent smart buys, we concentrated on models with a strong Overall Score, factoring in road-test performance, owner satisfaction, reliability, and safety. (Learn more about CR car ratings.)

More on SUVs

Local supply and demand will influence how much a dealer is willing to bend on price, especially as consumer behavior changes and dealerships face the impact of COVID-19, the disease caused by a novel coronavirus. 

See all current Best New Car Deals, or use our dynamic ratings chart to create your own list of vehicles to consider by sorting and filtering based on the factors that matter most to you.

All nationwide incentives featured here are good until March 31. The vehicles are listed in order of percentage of potential savings off the sticker price. Similar discounts can be found on other versions in addition to the specific trim and configuration that we spotlight.

And there will probably be regional deals that outshine these national offerings. They can be found through our Build & Buy Car Buying Service

Detailed pricing information and complete ratings are available for all current vehicles on their respective model pages, linked to below.


Consumer Reports Build & Buy Car Buying Service

In addition to research and reviews, Consumer Reports offers members access to the Build & Buy Car Buying Service at no additional cost. Through this service, a nationwide network of more than 12,000 participating dealers provide up-front pricing information and a certificate to receive guaranteed savings off the manufacturer’s suggested retail price in most states.

The pricing information and guaranteed savings include eligible incentives. Consumer Reports members have saved an average of $3,016 off MSRP with the Build & Buy Car Buying Service.


Chevrolet Equinox: 20% Off

Quick Take

2020 Chevrolet Equinox

Price Range: $23,800 - $35,700

View Pricing Information

Predicted Reliability
Predicted Owner Satisfaction
Unlock Car Ratings

Buick Encore: 16% Off

Quick Take

2020 Buick Encore

Price Range: $23,200 - $30,800

View Pricing Information

Predicted Reliability
Predicted Owner Satisfaction
Unlock Car Ratings

Kia Sorento: 14% Off

Quick Take

2020 Kia Sorento

Price Range: $26,990 - $41,890

View Pricing Information

Predicted Reliability
Predicted Owner Satisfaction
Unlock Car Ratings

Buick Enclave: 12% Off

Quick Take

2020 Buick Enclave

Price Range: $40,000 - $56,100

View Pricing Information

Predicted Reliability
Predicted Owner Satisfaction
Unlock Car Ratings

Kia Sportage: 12% Off

Quick Take

2020 Kia Sportage

Price Range: $23,990 - $35,090

View Pricing Information

Predicted Reliability
Predicted Owner Satisfaction
Unlock Car Ratings

Nissan Rogue: 12% Off

Quick Take

2020 Nissan Rogue

Price Range: $25,300 - $33,040

View Pricing Information

Predicted Reliability
Predicted Owner Satisfaction
Unlock Car Ratings

Hyundai Kona: 10% Off

Quick Take

2020 Hyundai Kona

Price Range: $20,300 - $45,400

View Pricing Information

Predicted Reliability
Predicted Owner Satisfaction
Unlock Car Ratings

Toyota RAV4: 10% Off

Quick Take

2020 Toyota RAV4

Price Range: $25,950 - $36,880

View Pricing Information

Predicted Reliability
Predicted Owner Satisfaction
Unlock Car Ratings

Hyundai Santa Fe: 8% Off

Quick Take

2020 Hyundai Santa Fe

Price Range: $26,125 - $39,425

View Pricing Information

Predicted Reliability
Predicted Owner Satisfaction
Unlock Car Ratings

Jeep Grand Cherokee: 8% Off

Quick Take

2020 Jeep Grand Cherokee

Price Range: $32,150 - $87,400

View Pricing Information

Predicted Reliability
Predicted Owner Satisfaction
Unlock Car Ratings